Digital marketing Offres d'emploi - Victoriaville, QC

Our client is an expanding manufacturing company looking to add a Marketing Manager to their team to grow their brand in North America. This is a great opportunity to be a key stakeholder in a growing company that invests in its employees.

Responsibilities

• Define and execute the marketing and communication activities according to the company marketing plans.
• Lead the development of brand strategies, plans, and budgets.
• Develop and manage a marketing budget with targets including sales, profit, and proportionate advertising expenditures. Ensure budgets are being spent to deliver the best value.
• Brand development, consumer communications (including social media), research and insights, portfolio innovation, trade presentations, retail pricing, and promotions.
• Be apart of the strategic planning process to build a long-term innovation pipeline. This includes new products, line extensions, reformulations, and packaging formats that meet the company objectives and brand strategies. Participate in innovation process.
• Coach and develop direct reports, including direction on key projects, continued feedback, career guidance, and professional development.
• Coordinate all marketing activities to generate leads.
• Manage projects that improve the business in both the short and long term such as packaging changes, new product launches, consumer programs, trade promotions, and consumer / trade shows.
• Collaborate with other teams to promote offerings.
• Inform clients and prospects of products and services through creative marketing strategies.
• Track performance of all marketing campaigns.

Qualifications

What we offer :

This is an outstanding opportunity to join a growing company with outstanding career and growth opportunities. Please submit your resume in Word format (English), including accomplishments, to be considered for this exciting new role! We look forward to hearing from you today.