Communication marketing Offres d'emploi - Toronto, ON
Dernière mise à jour : il y a 12 heures
The Vice President of Marketing Strategy and Omni-channel Communication is responsible for creating and executing Indigo’s Marketing and Communication strategy.
The Vice President will lead the cros...Voir plusDernière mise à jour : il y a 7 jours
The Faculty of Arts & Science is the heart of Canada’s leading university and one of the most comprehensive and diverse academic divisions in the world.
The strength of Arts & Science derive...Voir plusDernière mise à jour : il y a 12 heures
Senior Community Engagement and Communication Specialist.This is a permanent fulltime position.This position will report to the Manager Community Engagement & Communication and can be based in ...Voir plusDernière mise à jour : il y a 16 jours
Location : Toronto, Canada Delbridge Solutions is growing.Delbridge Solutions is one of North America’s fastest growing technology companies.
With offices in Canada, USA, Costa Rica, and...Voir plusDernière mise à jour : il y a 16 jours
YOUR YEAR! Make a change today that brings you better flexibility, a vibrant workplace culture, and a chance to work with purpose.
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American Sign language- Teaching assistant.Responsibilities will include : .Assist the Teacher of the Deaf and Hard of Hearing in delivering an appropriate educational program for Deaf & Hard of Hear...Voir plusDernière mise à jour : il y a plus de 30 jours
Vice President, Marketing Strategy & Omni Channel Communication.Full-Time / Part-Time : Full-Time.Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic ...Voir plusDernière mise à jour : il y a 4 jours
Communication / Dispatch Specialist.Your primary role is to provide communication and dispatch coordination services to the campus.
You will be responsible for dispatching patrol officers to various a...Voir plusDernière mise à jour : il y a 8 jours
As a Communication Specialist, you will work alongside some of the industry’s top consultants while you develop cutting-edge technical knowledge and consulting skills.
Our organization is a great pl...Voir plusDernière mise à jour : il y a plus de 30 jours
This Volunteer Placement is Located in : .Please submit a Spanish Resume and Statement of Interest.Eligibility : Open to Canadian Citizens and Permanent Residents of Canada only.Are you interested in ...Voir plusDernière mise à jour : il y a 7 jours
At the intersection of mind and action, Toronto Metropolitan University (TMU) is on a transformative path to become Canada’s leading comprehensive innovation university.
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Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations.
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Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more ...Voir plusDernière mise à jour : il y a 4 jours
What can you expect in this role? .Reporting to the Operations Manager within our Integrated Marketing & Communication (IMC) team, the Senior Analyst, Operations contributes to operations ...Voir plusDernière mise à jour : il y a plus de 30 jours)
As a Communication Specialist, you will work alongside some of the industry's top consultants while you develop cutting-edge technical knowledge and consulting skills.
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Shift Collab is one of Canada’s largest therapy practices, operating virtually to support Canadians from coast-to-coast.We believe going to therapy should feel empowering, and we are on a mission t...Voir plusDernière mise à jour : il y a 9 jours
Hillfield Strathallan College is seeking a passionate and dynamic Communication Technology Teacher to join our innovative team.
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Drive Strategic Growth and Customer Engagement.Are you a strategic thinker with a passion for marketing? Join our client's team as a Marketing Manager, where you’ll lead high-impact marketing campa...Voir plusDernière mise à jour : il y a 1 jour
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Vice President, Marketing Strategy & Omni Channel Communication
Indigo Books & MusicToronto, Ontario, CanadaIl y a 7 jours
Type de contrat
- Temps plein
Description de posteLeads the cross-functional Storytelling Process with omni-channel content that reinforces Indigo’s mission and brand image Drives the development of brand communication campaigns Delivers integrated cross-functional strategic plans for critical strategic priorities (Adult Reading, Kids, Gifting, & Teachers) Drives qualified omni-channel traffic and sales Drives overall customer health in close partnership with Director of Customer Insights Develops an annual and seasonal integrated marketing plan including all media buying and external support Responsible for acting as senior lead on cross functional strategic initiatives Supports Indigo goals by executing and developing plans to support annual goals Maintain a high level of strategic foresight by identifying customer and business needs, and adjusting departmental and team objectives accordingly Leads storytelling, marketing communication planning, media planning & business unit marketing strategy processes Develops full marketing and communication plans in support of all key corporate initiatives Develops and facilitates mass promotional plans Act as an advocate for the customer by placing them at the forefront of decision-making Proactively identifies and anticipates customer expectations and needs Collaborates between all marketing disciplines and other parts of the organization to execute an integrated marketing program Ensures the execution of team deliverables and adapts team priorities based on changing needs Set team budgets, as applicable Challenges the status quo by consistently identifying areas for improvement and innovative thinking Build a talented, collaborative, highly engaged marketing team. Attract and develop ‘A’ talent Give authentic feedback on performance and potential Ensure all team members have clear performance objectives aligned with Indigo and department goals Build overall team engagement Develop a robust talent succession plan Collaborate with others to drive flexible and iterative solutions Help others see the impacts of their efforts and proactively engage other functions to get input Encourage others to freely share their point of view and be open to feedback Role model Indigo’s guiding principles and convey a positive image in everything you do Celebrate the diversity of thought and have an open mindset Take an active role in fostering a culture of continual learning, taking risks without the fear of making mistakes Embrace, champion, and influence change through your team and / or the organization Marketing Leadership Team (eCommerce, Loyalty, PR) VP Creative Merchants (Chief Merchant, SVP Trade, VP Adult) SVP Retail Strategy & Operations Advertising agency (if applicable) External Media agencies (if applicable) Publishing contacts Post-Secondary Degree in Marketing, Business Administration, or related field Minimum 15 years’ progressive experience in marketing Minimum 7 years’ experience leading people Passion for customers by placing them at the core of all marketing, design, and decision-making processes Strong creative aptitude Strong analytical skills, both quantitative and qualitative High attention to detail and strong organizational skills Excellent written and verbal communication skills Ability to lead multiple direct reports Service driven, customer focused Ability to motivate and excite employees Willingness to make decisions and take calculated risks Creative and innovative approach to problem solving Belief in accountability and ownership Belief in the value of communication, including active listening True believer in teamwork and the ability to understand the impact of one’s actions on another team, individual or process Desire to continuously learn and improve what and how we do it Hands-on” approach
Job Description
MISSION
The Vice President of Marketing Strategy and Omni-channel Communication is responsible for creating and executing Indigo’s Marketing and Communication strategy. The Vice President will lead the cross-functional Storytelling Process, drive qualified omnichannel traffic and sales, and ensure all aspects of Indigo’s visual and written customer-facing communication reinforce our brand mission to inspire reading .
KEY PERFORMANCE METRICS
- Retail & online traffic and sales growth
- Customer Engagement Metrics (NPS, Social, Email)
- Booklover spend / frequency
- On-time delivery of the storytelling process stage-gates
- Overall Marketing costs as a percent of sales
- Employee Engagement Score
KEY ACCOUNTABILITIES
Strategic
Functional
People
Cultural
KEY RELATIONSHIPS
Reports to : Chief Marketing Officer
Internal :
External :
Qualifications
Work Experience / Education / Certifications
Competencies / Skills / Attributes
Additional Information
At Indigo, we are committed to our communities, our customers, and each other; together we can make a positive impact. We know that fostering diversity and inclusion brings out your full potential and creates a joyful and welcoming environment for everyone. We are driven to be an equitable employer, which highly values your diverse backgrounds, experiences, and perspectives. We believe that you, in all your uniqueness, belong at Indigo. We welcome all applicants and encourage applications from individuals who identify as Black, Indigenous, a person of colour, LGBTQ2+ and people with disabilities. Accommodations are available upon request to individuals who self-identify as having a disability or special need. Please contact Human Resources at [email protected] if you require an accommodation at any time during the recruitment process.
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