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Chef de projet web • toronto on
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Web Developer
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freelance.caToronto, CanadaSince its inception, the Group has based its development on a strong culture of entrepreneurship and innovation, and on the support and upskilling of its 7800 employees who are committed every day to promoting the complementarity between digital technologies and complex system engineering.
In Canada, the firm specializes in IT consulting services and engineering. Our teams successfully drive our clients' development strategies. Around common values, we have gained their trust and address their business challenges by putting their needs at the center of our actions and priorities.
This ecosystem of expertise enables the company to adapt quickly to evolving technologies, and all employees participate collaboratively in their development.
Are you ready to take on a new challenge, give your career a boost, and participate in innovative and stimulating projects?
Join a rapidly growing Group in Canada and worldwide that achieved a turnover of €600 million in 2023.
Your mission would be :
- Translate business requirements into technical specifications for custom digital analytics implementation using a combination of data layer, processing rules, SAINT classification, report suite configuration, custom JavaScript, JSON and applicable integrations with other systems.
- Collaborate with our digital marketing stakeholders to define KPIs, tagging requirements, and overall measurement strategy for our digital marketing group.
- Manage daily operations and implementation of our analytics stack (Marketing tags such as Google DoubleClick, Rakuten, Facebook etc., Adobe Analytics, Adobe Target, Adobe Audience Manager, Adobe Launch, Adobe Mobile Services, Ensighten).
- Develop and own all implementation documents such as SDR, Data Layer specifications, custom JavaScript.
- Ensure the timely delivery and accuracy of documentation and technical coding (HTML, JavaScript, ActionScript) via our Tag Management System and Adobe Launch.
- Collaborate with technology teams on implementation of analytics solutions, including guidance on data layer implementation and troubleshooting, data feeds and integrations with other systems.
- Keep abreast of product updates (Adobe, Google Analytics, Ensighten), best practices and proactively follow up with required changes in our implementation and appropriate communications.
- Provide consultative service, training and validation support to quality assurance / testing teams.
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