Senior Developer Marketing Specialist (Auth0)

Developer Marketing Manager – Remote Canada

Okta is The World’s Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth.

Role Overview

This role builds the marketing strategy for Auth0 Developers, collaborating with the broader Marketing, Product, and Developer‑Led Growth teams to execute initiatives that drive customer acquisition and maximize funnel goals.

Responsibilities

• Build the marketing strategy for Auth0 Developers and execute initiatives to drive customer acquisition.
• Act as a bridge between the Marketing teams and the DLG Self‑Service team to ensure the Company marketing strategy is aimed at maximizing DLG funnel goals.
• Partner with Marketing for nurture campaigns, webinars, social media, and blog posts that tell the story of how Auth0 product supports startups, developers and nonprofit organizations.
• Champion Developer Experience : Advocate for Auth0’s developer‑centric features internally and externally, leading product and feature launches, and creating market‑validated content.
• Build deep knowledge of the identity landscape, Auth0 solutions, and developer use cases to inform strategy and execution.
• Create, roll out, and maintain non‑technical content such as web copy, demos, videos, workshops, tutorials, blogs, and events to connect Auth0’s capabilities to customer needs.
• Develop Messaging & Positioning : Craft and implement clear, concise, developer‑friendly messaging and positioning for Auth0’s solutions, translating complex technical concepts into impactful narratives.
• Contribute to the full lifecycle of campaigns, from ideation and development to launch and optimization, including Paid and Digital marketing.

Qualifications

Benefits

Equal Opportunity Employer

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.

Salary and Total Rewards

The annual base salary range for this position for candidates located in Canada is between $99,000—$149,000 CAD.

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