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Content Marketing Manager
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The Value Builder SystemToronto, CA- Permanent
Please apply on Isarta.com
https : / / isarta.com / jobs / ?utm_source=IND&job=107127
The Value Builder System? is practice management software that helps business advisors automate their processes to win & keep the best clients.
The Role
Are you an experienced storyteller who envisions yourself in the shoes of your audience?
We're looking for a skilled writer with business savvy and a knack for understanding buyer personas to join our growing marketing team. Your goal is to communicate the value of our solutions to drive awareness and increase customer adoption. To do so, you will first become a product expert and learn about our software inside and out. You'll deeply understand our customer personas and articulate our unique value proposition clearly and effectively. You'll evolve into the subject matter expert on our product, target market, and customers. As an integral part of our team, you will excel at crafting compelling marketing messages that accelerate product usage.
You will do this by : (The Day-to-Day Job)
This role requires you to work cross-functionally with Customer Success, Product, Marketing, and Sales. Serving as a key liaison between various departments, your time will be divided up into :
Product Marketing (60%)
- Working with our Product Owner, you will spearhead product release communication internally and externally. This includes writing emails, publishing in-app messages, creating social media posts, and recording videos.
- Leverage our business owner-facing eBooks to create multi-channel campaign templates to serve as our newest product offering.
- Work with Marketing and Customer Success to write value-added marketing messages to increase product awareness and system usage.
Sales & Marketing (40%)
Experience & requirements
Is this You
Do You Believe What We Believe? (Our Values)?
Why You'll Love It Here (5 Reasons to Join)?
Our Offices : ?We are a Toronto-based remote company.? Your role is expected to be performed from a remote "work from home" setting however travel for important meetings and / or events will be required from time to time.?
Please apply on Isarta.com
https : / / isarta.com / jobs / ?utm_source=IND&job=107127