Location : Remote (Latam)
Contract : Independent Contractor
Job Type : Full-Time, Monday-Friday, CST
About Us : We are a dynamic and rapidly growing e-commerce brand focused on delivering impactful products to our customers. We are seeking a highly motivated and versatile Marketing Manager to help execute and optimize our marketing initiatives. This is a great opportunity for someone looking to make a significant impact within a growing entrepreneurial environment.
Position Overview : We’re looking for a passionate and strategic Marketing Manager who can work closely with our leadership team to execute marketing strategies to sustainable grow revenue and market presence. The ideal candidate will have a strong e-commerce background with experience in digital marketing, social media, email and SMS campaigns, influencer partnerships, and product development / launches. You will work alongside our agency team to ensure alignment and drive results. This role requires someone who is hands-on, adaptable, and can keep things moving forward while ensuring we stay true to our overarching strategy.
Key Responsibilities :
- Marketing Strategy Execution : Take ownership of executing the marketing calendar and ensure marketing activities are aligned with company goals.
- Paid Media & Ads : Oversee and manage paid advertising strategies across digital channels, ensuring optimal ROI.
- Influencer Partnerships : Develop and manage influencer and affiliate marketing programs, growing our brand presence and partnerships.
- Website Management : Work on optimizing the website and ensuring that all digital touchpoints are in sync with marketing efforts.
- Email & SMS Marketing : Implement and oversee retention strategies to increase customer loyalty and lifetime value.
- Social Media Growth : Manage and grow the company's social media presence, with a focus on Meta (Facebook & Instagram) and TikTok. Implement strategies to increase engagement and drive conversions.
- Collaboration with Agencies : Act as the liaison between internal teams and external agencies to ensure marketing efforts are aligned and executed seamlessly.
- Product Development / Launches : Plan and execute successful product launches, including go-to-market strategies.
- Market Research : Stay on top of industry trends, competitor activities and customer preferences
- Team Leadership & Goal Setting : Work with internal teams to ensure alignment on goals and deliverables, ensuring accountability and timely execution.
Qualifications :
Experience : 3-5 years of digital marketing experience in an e-commerce environment. Proven success in managing growth strategies and executing digital marketing campaigns.Expertise in Ads Management : Solid experience with paid media campaigns, particularly on Meta (Facebook & Instagram) and TikTok. Ability to scale and optimize digital ad strategies for growth.Email Marketing : Strong experience in email and text marketing, particularly using Klayvio or similar platforms.Social Media Savvy : Comfortable with growing and managing Meta and TikTok platforms. Expertise in creating engaging content and growing brand presence.Influencer & Affiliate Marketing : Experience in influencer and affiliate marketing is a plus, with a desire to expand in this area.E-commerce Knowledge : Proven background in e-commerce marketing strategies and tools.Team Player : Must be a collaborative, hands-on, and adaptable team player who is willing to jump in when needed and lead by example.Startup / Entrepreneurial Mindset : Experience working in fast-paced, startup environments and comfortable wearing multiple hats.Tools & Platforms : Experience with Shopify is a plus but not required. Familiarity with digital marketing tools (Google Analytics, Ads Manager, Social Media Platforms, etc) is essential.Desired Traits :
A self-starter who is scrappy and resourceful in getting things done.A passion for marketing, especially in a growing e-commerce business.Experience in influencer marketing and social media platforms.Strong critical thinking and problem-solving skills.Ability to manage multiple projects and deadlines effectively.Why Join Us?
Be part of a rapidly growing e-commerce brand with a strong mission-driven focus.Work in a collaborative, entrepreneurial environment where your contributions truly matter.Opportunity to drive growth and make a significant impact across multiple digital channels.Flexible work environment with a supportive and passionate team.