Analyze market research data to improve business decisions or activities
Develop all kinds of events for publicity, fundraising and information purposes
Direct the marketing strategies of establishments
Direct the team on crucial information they should gather and research
Review written material, such as reports, briefs, speeches, presentations and press releases
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services