Marketing Manager

Job Description

Job Description

CWD designs, markets & sells the highest performing consumer electronics that are smart, simple, and stylish. From high fidelity turntables to wireless video connectivity systems, we create innovative products that empower people. Our success is measured in our customer satisfaction ratings and dedicated following. We have been in business since 1961 and our creations can be found in millions of homes. Together in teams, as a company, as a community, we are committed to Creating What’s Different!

We are actively seeking a dynamic and visionary Marketing Manager to spearhead our Marketing Department, overseeing E-commerce, Brand Marketing, and Design teams. This posting reflects an existing vacancy within our Niagara Falls location. Reporting to the CEO, the ideal candidate will be a strategic leader, adept at empowering teams, fostering innovation, and driving comprehensive marketing strategies to elevate our brand presence and capitalize on business development opportunities. This role will be responsible for overseeing the marketing efforts across our four distinctive brands - Fluance, Nyrius, Electrohome, and Magnasonic.

If you are someone that likes a challenge and are continuously striving for excellence, then this is the perfect opportunity for you!

This is a full-time permanent role working 40 hours a week on-site. Our hours of operation are 8 : 15am to 5 : 00pm Monday to Friday.

Key Responsibilities :

Leadership

• Lead and mentor the Marketing Department, providing strategic direction to E-commerce, Brand Marketing, and Design teams
• Empower the team towards achieving corporate objectives, departmental goals, and personal goals by sharing “the why” and the needs of the business
• Drive the development of annual department objectives, ensuring alignment with team KPIs
• Brainstorm new and creative growth and optimization strategies with the team
• Develop and manage annual department budgets
• Train and develop a successful team by identifying any skill gaps within the department
• Develop individual performance goals, conduct monthly one-on-one feedback sessions, and complete annual performance reviews to ensure alignment with corporate objectives

Overall Marketing Strategy

Digital Marketing

Other

Qualifications :

You Will Stand Out If :

What We Offer

Our expected compensation range for this role is $110,000.00 - $125,000.00 annually. The salary you may receive will be determined based on the skills, experience, and qualifications you bring to the position, as well as how they align with the responsibilities and scope of the Marketing Manager role. CWD evaluates compensation using a consistent and equitable framework to ensure fair and transparent pay practices across the organization.

Other benefits include :

How We Hire

CWD is an equal opportunity employer and is dedicated to creating a diverse and inclusive work environment. We are committed to providing accommodations for people with disabilities throughout the recruitment process, and upon request, will work with qualified job applicants to provide suitable accommodation in a manner that takes into account the applicant’s accessibility needs due to disability. Applicants must make their accommodation needs known upon requests for interviews.

We may use artificial intelligence (AI) tools to support certain parts of the hiring process, such as reviewing applications, analyzing resumes, evaluating responses, or assisting with interview scheduling. These tools are designed to help our recruitment team and do not replace human judgment. All hiring decisions are ultimately made by our team. If you would like more information about how your personal data is processed during this process, please contact us.

CWD only extends employment offers after candidates have had the opportunity to speak directly with both the hiring manager and a member of our HR team. These discussions may take place in person or via video conference. CWD does not issue offers or request personal information through text or other informal channels. If you receive such a request, please disregard it. This policy is in place to ensure a secure and professional hiring process for all candidates.

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