Recreation, Leisure and Retail Manager - Resort
JRoss RecruitersNova ScotiaJob descriptionDescription
- Develop and execute strategic marketing plans to enhance brand visibility and drive revenue growth.
- Lead, mentor, and manage the marketing team, fostering professional development and achieving performance targets.
- Oversee the creation and execution of integrated marketing campaigns across digital and traditional channels.
- Collaborate with resort leadership to identify growth opportunities and align sales and marketing efforts with business goals.
- Manage the marketing budget effectively, optimizing ROI and achieving key performance metrics.
- Guide pricing strategies, product development, and targeted promotions to maximize guest engagement and revenue.
- Serve as the resort’s brand steward, ensuring a unified guest experience across all touchpoints.
- Lead media outreach, public relations, and crisis communication efforts, representing the resort in the community and industry.
Requirements
5-10 years’ experience in a similar role within the hospitality or resort industryDegree or Diploma in recreation and leisure, hospitality or travel & tourism an assetPrevious leadership experience in recreation and leisureCurrent Standard First Aid & CPR certificationCurrent National Lifeguard Service certificationProficient in Microsoft Office Suite; Word, Excel, PowerPoint, Publisher, OutlookMust possess excellent customer service skillsStrong verbal and written communication skillsDetail-oriented and works with a high degree of accuracyAbility to multi-task in a fast-paced environmentMust be extremely responsible with integrity and ability to maintain confidentiality and discretionWorking Conditions
Must be able to work flexible hours including evenings, weekends and holidaysRequired to move, lift, carry, pull and place objects weighing less than or equal to 25 pounds without assistanceStand, sit or walk for an extended period or for an entire shiftReach overhead and below the knees, including bending, twisting and pullingMove over sloping, uneven or slippery surfacesSignificant exposure to varying weather conditions