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Marketing Writer
Marketing WriterYuJa Inc. • North Vancouver, British Columbia, Canada
Marketing Writer

Marketing Writer

YuJa Inc. • North Vancouver, British Columbia, Canada
30+ days ago
Job type
  • Full-time
Job description

About Us

YuJa Inc. is a leading provider of cloud-based digital compliance and accessibility solutions for regulated sectors worldwide. Serving clients in higher education K-12 government and healthcare YuJa enables organizations to meet evolving regulatory demands while delivering engaging secure and accessible digital experiences. Our platforms such as Lumina (video) Panorama (LMS accessibility) EqualGround (governance) and Verity (proctoring) are rigorously tested for compliance audited and secured.

For over a decade YuJa has been dedicated to building not only innovative digital compliance and accessibility solutions but also a workplace where our people can thrive. We invest in our employees by fostering career growth continuous learning and opportunities for advancement. Our culture is rooted in collaboration inclusivity and belonging where every team members contributions are valued and their voices are heard. Just as we help institutions and organizations worldwide achieve their goals we are equally committed to supporting the success of our people and making a positive impact in the communities we serve. Meet the YuJa family here and see what makes YuJa special!

About the Role

Were looking for a creative detail-oriented Marketing Writer to join our this role you will be responsible for crafting clear compelling and audience-focused content that showcases value proposition and innovation for YuJas products across education and enterprise markets. You will translate complex product features into accessible engaging narratives and support a wide range of marketing initiatives including website and social media content product messaging announcements and sales collateral.

Your key responsibilities will include :

  • Write clear persuasive and accessible marketing content for a suite of sophisticated ed-tech / enterprise products : video platforms LMS accessibility tools compliance and accessibility solutions proctoring and assessment platforms etc.
  • Develop website copy product landing pages blog articles whitepapers case studies customer success stories and thought-leadership pieces framing YuJas offerings as secure compliant and accessible solutions for regulated-sector clients.
  • Craft communications for product launches feature announcements and updates translating technical compliance and accessibility features into tangible benefits for institutions (e.g. accessibility compliance student accessibility institution-wide scalability regulatory adherence).
  • Collaborate with Product Engineering Compliance and Client Success teams to deeply understand product features regulatory / accessibility implications and use cases.
  • Work with Sales and Marketing teams to produce sales / marketing collateral pitch decks one-pagers comparison sheets implementation guides (for pre-sales engagement) and other materials that support enterprise sales cycles.
  • Maintain a consistent brand voice and tone across all content reflecting YuJas values of compliance accessibility security and innovation.
  • Update and refresh existing marketing materials ensuring accuracy as products evolve especially given the frequent product updates and additions in YuJas portfolio.
  • Preferred Incorporate basic SEO content structure best practices and accessibility-friendly copy (in line with YuJas mission and compliance standards).

About You

  • 12 years (or more) experience writing marketing content or copy for enterprise-level or B2B technology products ideally in ed-tech SaaS compliance or regulated-sector domains.
  • Exceptional written English with strong ability to explain technical concepts and compliance / accessibility features clearly and compellingly to non-technical audiences.
  • Strong storytelling skills : able to craft compelling narratives around how YuJas solutions help institutions meet regulatory and accessibility needs streamline workflows and enhance learning / user experiences.
  • Comfort working in a fast-paced evolving product environment with frequent updates capable of rapidly learning new product capabilities or regulatory changes and updating content accordingly which aligns with ongoing product launches.
  • Ability to collaborate with cross-functional teams : Product Engineering Compliance Sales Client Success; gather technical and compliance details and convert them into marketing messages.
  • Understanding of compliance accessibility and regulatory language.
  • (Nice-to-have) Experience producing B2B / enterprise marketing collateral : whitepapers case studies webinars press releases sales decks.
  • A degree in Marketing Communications English Journalism Technical Writing or a related field or equivalent demonstrated experience.
  • Why Youll Love Working Here

    YuJa is a multiple-time honoree on Forbes list of Best Start-Up Employers in America. We offer a competitive compensation package that include a base salary starting at CAD 50000 / year and comprehensive benefits and engagement opportunities.

    Comprehensive Benefits :

  • Health vision and dental benefits 100% employer-paid
  • Additional benefits include RRSP gym subsidies and more
  • Work-life balance including flexible work hours to create an ideal work-life balance
  • Paid sick days and flex days
  • Team Engagement :

  • Fun activities and celebrations including Canada Day Trip Saint Patricks Day Party Halloween Costume Contests Holiday Dinner Party and more
  • Office perks including company-provided snacks drinks and events
  • Employee recognition programs such as gift cards and Employee of the Week rewards
  • Professional growth including continuous learning opportunities and reimbursements to support personal and professional development
  • Hands-on experience working with senior-level business leaders
  • Schedule

    This is an office-based role with standard hours from Monday to Friday.

    How to Apply

    This job is exclusively directed towards candidates already in Canada. You may apply directly online via this site by submitting your resume and academic transcripts. If any questions please send an email to

    YuJa is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status.

    Required Experience :

    Manager

    Key Skills

    Photography,Proofreading,Fact check,Interviewing,AP Style,Journalism,SEO,Copywriting,Creative Writing,Wordpress,Blogging,Writing Skills

    Employment Type : Full-Time

    Department / Functional Area : Marketing

    Experience : years

    Vacancy : 1

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    Marketing Writer • North Vancouver, British Columbia, Canada

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