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Sr. Analyst, Digital Analytics
Sr. Analyst, Digital AnalyticsRogers Communications • Brampton, Peel Region, CA
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Sr. Analyst, Digital Analytics

Sr. Analyst, Digital Analytics

Rogers Communications • Brampton, Peel Region, CA
5 days ago
Job type
  • Full-time
  • Permanent
Job description

Responsibilities

  • Data Analysis & Insights :

Analyze digital user behavior across platforms, including websites, mobile apps, and internal applications, using tools such as Adobe Analytics, Google Analytics, Dynatrace, Quantum Metric and other data platforms.

  • Provide actionable insights by identifying trends, patterns, and areas of opportunity to enhance the digital experience and improve KPIs, such as engagement, conversion, retention, and satisfaction.
  • Develop and maintain dashboards and reports to track key performance metrics, delivering clear, concise insights to stakeholders at all levels.
  • Pull and create complex customer profile and interaction datasets to map and optimize customer journey and experience.
  • Cross-Functional Collaboration :
  • Work closely with product and development teams to ensure data insights are integrated into decision-making processes and digital product strategies.

  • Support the personalization team with data segmentation and user behavior analysis to drive targeted and tailored digital experiences.
  • Partner with customer service and support teams to analyze and enhance digital service journeys, focusing on customer satisfaction and efficiency.
  • Data Governance & Management :
  • Ensure the accuracy and integrity of data collected through tagging and tracking, working closely with developers to implement and maintain analytics setups.

  • Maintain compliance with data privacy regulations, ensuring analytics practices align with organizational and legal standards.
  • Proactively troubleshoot data issues, ensuring consistency and reliability across reports and dashboards.
  • Innovation & Trends :
  • Stay updated on industry trends, tools, and best practices in digital analytics, applying new techniques to enhance data analysis and insights.

  • Experiment with emerging analytics tools and methodologies, such as analytics, to identify potential opportunities for innovation.
  • Qualifications

  • Education : Bachelor’s degree in data science, statistics, marketing, or a related field (Master’s degree preferred).
  • Experience : 3+ years of experience in digital data analytics, with a proven ability to analyze and report on web and mobile app performance.
  • Technical Skills : Proficiency in analytics tools such as Google Analytics, Adobe Analytics, Dynatrace, Quantum Metric and Firebase. Familiarity with data visualization tools like Tableau, Power BI, or Looker is a plus.
  • Data Tracking & Implementation : Strong understanding of tracking / tagging implementation using Google Tag Manager, Adobe Launch, or similar platforms.
  • Programming & Querying Skills : Knowledge of SQL and Python, particularly for data manipulation, querying, and advanced analytics use cases.
  • Retail & Telecommunications Expertise : Experience in the retail and telecommunications industry is an asset, with an understanding of eCommerce and service journey analytics considered a bonus.
  • Analytical Thinking : Strong quantitative and analytical skills, with the ability to synthesize data into actionable insights.
  • Collaboration Skills : Excellent communication and interpersonal skills, with a proven ability to present complex data to non-technical audiences.
  • Project Management : Experience managing multiple projects and deadlines in a fast-paced environment.
  • AI & Predictive Analytics : Familiarity with AI-driven tools and predictive analytics is an advantage.
  • Benefits

  • Competitive salary & annual bonus
  • Competitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs.
  • Discounts : Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.
  • Paid time off for volunteering
  • Company matching contributions to charities you support
  • Growth & Development Opportunities :
  • My Path : self-driven career development program

  • Rogers First : priority in applying to internal roles of interest
  • Wellness Programs :
  • Homewood employee & family assistance program

  • Cognitive Behavioural Therapy (CBT) & Virtual therapy sessions
  • Low or no-cost fitness membership.
  • Our commitment to the environment and diversity :
  • Work for an organization committed to environmental protection

  • Strong commitment to diversity and inclusion with employee resource groups supporting equity-deserving groups including groups representing People of Colour, 2SLGBTQIA+, Indigenous Peoples, Persons with Disabilities and Women. We all bring something different, and we know what makes us different makes us great.
  • Schedule & Location

    Schedule : Full time

    Shift : Day

    Length of Contract : Not Applicable (Regular Position)

    Work Location : 8200 Dixie Rd (341), Brampton, ON

    Travel Requirements : Up to 10%

    Background Check(s) Required : Criminal Record and Credit Check

    Background Check

    To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

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    Sr Analyst Digital Analytics • Brampton, Peel Region, CA

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