media advertising specialist

Work setting

• Advertising, marketing and public relations agency

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Prepare bibliographies, indexes, reading lists, guides and other finding aids
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Develop social and economic profiles of an area to encourage industrial and commercial investment
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Review and evaluate commercial or industrial development proposals
• Design market research questionnaires
• Evaluate customer service and store environments
• Conduct online marketing, E-commerce and Website promotions
• Maintain and manage digital database

Supervision

• 1 to 2 people
• Work Term : Permanent
• Work Language : English
• Hours : 35 hours per week