Sr. Director, Product Marketing

Job Category : Technology

Pay Grade Range :

135,775.00 - $316,815.00

Disclaimer : The base salary range represents the low and high end of Altus Group’s “Pay Grade Range” for this position in the primary work location. Actual hiring salaries will vary depending on factors including but not limited to work experience, and geographic market data for the role. The Pay Grade Range listed above does not reflect Altus Group’s total compensation for employees. Other rewards may include an annual bonus, flexible work arrangements, and region-specific benefits.

Unlock your Altus Experience!

If you’re looking to advance your career in data analytics, expertise, and technology for the rapidly growing global CRE market, there’s no better place than Altus Group. At Altus, our work is purposeful. Every day, our employees drive impact, innovate, and shape the global commercial real estate (CRE) and PropTech industry.

Our people-centric culture empowers you to deliver in a high trust, high performance culture, surrounded by an inclusive team that’s collaborating to modernize our industry. We invest in our people with training and growth opportunities designed to propel you further in your career while providing a flexible and progressive workplace that reflects our values and teams.

Job Summary :

Reporting to the Vice President of Global Marketing, the Director of Product Marketing will have the exciting opportunity to manage and grow the Product Marketing function. Working cross-functionally with Marketing, Line of Business leaders, Product, Sales, and other Go-to-Market (G2M) functions, you will play a pivotal role in leading the Product Marketing team. This includes enhancing the customer journey through strategic development of messaging, positioning, and distribution / promotion strategies aimed at driving customer acquisition, engagement, and retention. You will also inform our business and product strategies with comprehensive market intelligence to ensure continuous delivery of innovative solutions that meet our customers' evolving needs. Additionally, you will develop and present client-facing roadmaps tailored for both internal stakeholders and external audiences.

Key Responsibilities :

Build and lead a talented team responsible for conducting thorough market analysis, gathering competitive intelligence, and developing product and launch positioning, messaging, and promotional strategies.

Help team members track progress against key results and help balance priorities with strategic initiatives

Coach team on developing product positioning and messaging that resonates with customers and articulates the unique value of Altus’ capabilities

Stay connected to industry trends, competitive landscape and client needs through research and in-depth segment analysis

Leverage data-driven insights to ensure commercial strategies, new solutions and any related messaging drive inform and deliver significant client value

Help team prioritize the campaign and enablement materials needed to successfully support or launch capabilities

Provide support for go-to-market programs (including new releases and launches) through collaboration with product, lines of business leaders, research and marketing teams

Lead multiple projects concurrently

Influence and collaborate with cross-functional partners across all levels of the organization – especially in support of strategic

Ensure understanding of investments being made across the business (through the product roadmap and associated presentations / enablement materials)

Key Qualifications :

10+ years of progressively responsible marketing experience

Background in Commercial Real Estate, Proptech, Financial Services, Fintech or professional services

Track record of developing and executing successful marketing strategies

Demonstrated expertise in being commercially minded

Excellent leadership and team management skills, with a track record of building a highly engaged and collaborative team, coaching, hiring and upskilling as needed

Experience in value proposition development, product research, product launches and informing campaign strategy

Ability to work collaboratively and build relationships with all levels within an organization

Strong analytical background with demonstrated ability to convey complex ideas to relevant internal and external audiences

What Altus Group offers :

• Rewarding performance : We are pleased to be able to provide employees competitive compensation, incentive and bonus plans, and a total rewards package that prioritizes their mental, physical and overall financial health.
• Growth and development : As a destination for top industry talent, we’re investing in you to meet the evolving needs of our clients and deliver on your professional goals. Our Altus Intelligence Academy offers over 150,000 hours of learning materials catering to diverse stages of an employee’s career journey.
• Flexible work model : We’re modernizing our employee programs to reflect the new world of work. Our Activity-Based Work model provides you with flexibility to align your work location to the work being performed - office for connecting and collaborating, and remote for focused work.

Altus Group is committed to fostering an inclusive work environment where all clients and employees feel welcomed, accepted and valued. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

Applicants with disabilities may contact Altus Group to request and arrange for accommodations.If you need accommodation, please contact us at or +1 888 692 7487.

We appreciate all applicants who take the time to apply to Altus Group. Please note that only those who are selected to move forward in the process will be contacted. Thank you.