Our client is a leading Canadian retailer. They are looking for a Jr Copywriter with product messaging (B2B) to write and edit creative, and engaging marketing material to support the B2B media selling division.
This Copywriter reports to the Senior Marketing Manager and is responsible for writing and editing creative, compelling, and engaging marketing copy to support the B2B media selling division.
Responsibilities :
- Collaborate with Marketing and Product teams to create compelling content that supports overall communication and marketing goals of Loblaw Media, helping to establish a consistent tone and brand identity in all external communication channels.
- Such content will be created for various communication channels, including sales collateral, press releases, marketing emails, website content, onsite marketing creative, digital advertisements, instructional materials for clients, social media marketing, blog posts, print advertising.
- Work closely with multiple stakeholders to define the copywriting guidelines that reflect Loblaw brand standards.
- Continually strive to understand the business needs of each project and combine with effective, unique copy and storytelling.
- Lead copy translation and legal approvals from appropriate departments.
Must Haves :
- Previous copywriting experience in B2B and tech / digital media
- PPT experience
- Updating website , consistently creating sales materials for sales team.
- Product Messaging, website, and sales materials.
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