Strategic Marketing Manager

Cella by Randstad Digital is excited to partner with a global leader in high-end architectural solutions to find a strategic and forward-thinking Strategic Marketing Manager. Our client is an international organization known for its innovative Scandinavian design and dominant market presence.

This is a newly created, hybrid role based in Vaughan, offering the chance to shape the North American marketing landscape for a brand with immense growth potential. You will act as a pivotal link between executive leadership and the marketing team, moving beyond tactical execution to drive long-term brand equity and market share. If you are a collaborative leader who thrives in an open-door culture, we want to hear from you.

Advantages
Global Impact, Local Feel: Work for a world leader in its segment while enjoying the collaborative, "know-your-name" culture of a family-owned business.

Strategic Influence: As a brand-new role, you have a blank canvas to redefine the North American marketing strategy and influence high-level business decisions.

Innovative Product: Represent a high-quality, sustainable product that is gaining significant traction in a low-maturity market with massive upside.

Work-Life Balance: Enjoy a flexible hybrid schedule with only two days per week in the Vaughan office.

Professional Growth: Direct visibility to the Executive VP and the opportunity to mentor a talented internal team.

Responsibilities
Strategy Development: Lead the creation and execution of comprehensive marketing plans for three key segments: B2B (developers/architects), Dealer Networks, and D2C.

Sales Partnership: Act as a proactive partner to the sales organization, coaching teams on marketing-driven techniques to enhance performance.

Team Leadership: Mentor and guide an internal team, including a Digital Marketing Specialist and Content Creator, while managing relationships with external agencies.

Market Intelligence: Conduct market research to monitor competitive activity and identify new opportunities for growth in North America.

Multi-Channel Oversight: Manage the marketing budget and oversee campaigns across digital (Meta, Google), print, events, and PR, ensuring high ROI and brand consistency.

Cross-Functional Alignment: Collaborate with product and executive teams to ensure marketing initiatives are fully integrated with organizational goals.

Qualifications
Experience: 5+ years of experience in marketing management, with a proven track record of influencing high-level strategy.

Education: Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s preferred).

Industry Knowledge: Experience in the building solutions, construction, or architectural sectors is highly desirable.

Strategic Mindset: Strong analytical skills with the ability to translate complex market data into actionable, results-oriented plans.

Communication Skills: Exceptional interpersonal and presentation skills; you should be comfortable spending 80% of your time collaborating internally.

Adaptability: A positive, outgoing professional who thrives in a fast-paced, evolving environment and possesses a hands-on approach.

Technical Proficiency: Familiarity with CRM systems, analytics tools, and digital marketing platforms.

Summary
This is a rare opportunity to join a premier global organization during a phase of significant North American expansion. We are looking for a marketing leader who is as comfortable discussing high-level ROI with executives as they are mentoring a content creator.

This is a time-sensitive opportunity with a target start date by the end of Q1. If you are ready to elevate your career and lead a brand to new heights, please apply promptly by sharing your resume and any relevant work samples or portfolios.

Cella by Randstad Digital uses artificial intelligence to help our recruiters screen, assess and select qualified talent for this role and others within our database. Although Cella by Randstad Digital uses A.I. as a tool, candidate selection and hiring decisions are made by our employees.

Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.

Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.