Territory Sales Representative

If you are currently an employee of Herc Rentals, please apply using this link: Herc Employee Career Portal

Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with 2024 pro forma total revenues reaching approximately $5.1 billion. Herc Rentals' parent company, known as Herc Holdings Inc., listed on the New York Stock Exchange on July 1, 2016, under the symbol “HRI.” Herc Rentals serves customers through approximately 612 locations and has about 9,900 employees in North America as of September 30, 2025.

In Canada, Herc Rentals has a significant presence with multiple locations across the country. The company provides a wide range of equipment rental services to various industries, including construction, industrial, and government sectors. Herc Rentals is committed to supporting Canadian businesses by offering high-quality equipment and exceptional customer service. The company also focuses on safety and sustainability, ensuring that its operations comply with Canadian regulations and standards.

Job Purpose

The Territory Sales Representative is to identify, introduce, develop and nurture business relationships with companies and individuals within their designated territory. The Territory Sales Representative's goal is to generate and maximize revenue for the branch and the company. This is an excellent opportunity for motivated self-starters who want to enhance their skills with a company whose reputation speaks for itself.

What you will do...

• Daily territory management and revenue growth through visits to various customer job sites/offices
• Develop a networking list of potential clients and consistently contact them through the telephone and internet
• Develop, plan and organize sales strategies to achieve desired results/goals
• Maintain and exceed quotas by renting and selling equipment on a consistent basis
• Identify customer's needs and react appropriately while understanding the market conditions and local competitors pricing
• Penetrate customers at the strategic level to diversify customer base to include industrial, traditional and nontraditional accounts
• Support all team members

Skills

• Ability to drive/operate multiple types of vehicles and equipment
• Ability to engage in natural verbal interaction with customers
• Ability to follow up with customers in a timely manner
• Able to walk into unfamiliar environments and adjust rapidly to the setting
• Attention to detail
• Multi-tasking individual who uses project management skills to accomplish goals
• Customer service focused
• Must react to changing business needs
• Solid and proven computer skill set (knowledge of MS Office is preferred)
• Works and communicates effectively with all levels of the company

Requirements

• Bachelor's degree in Marketing, Promotions, Advertising Sales or Business Administration preferred
• Proven track record with 3 to 5 years of outside sales experience within the industrial market and/or heavy equipment industry preferred
• Valid driver's license with clean record

Req #: 66051

Pay Range: $40,000 plus uncapped commissions and company vehicle

Please be advised that the actual salary offered for any position is subject to the company's sole discretion and may be influenced by various factors, including but not limited to the candidate's qualifications, experience, location, and overall fit for the role.

Herc Rentals values its employees and provides excellent compensation and benefits packages which are not limited to the following.

Keeping you healthy

• Medical, Dental, and Vision Coverage
• Life and disability insurance
• Healthcare spending account
• Smoking Cessation Program
• Weight Loss Program
• Herc Life Wellness Program

Building Your Financial Future

• Company matched Pension Plan
• Employee Stock Purchase Program
• Registered Retirement Savings Plan
• Non Registered Savings Plan
• Tax Free Spending Account (TFSA)

Life & Work Harmony

• Paid Vacation Time Off (Minimum 3 weeks)
• Paid sick days
• Military leave
• Employee Assistance Program (EAP)
• Adoption Assistance Reimbursement Program
• Tuition Reimbursement Program
• Mechanic Tool reimbursement of up to $500 per year
• Auto & Home Insurance Discounts

Protecting You & Your Family

• Life Insurance
• Supplemental Life Insurance
• Accidental Death & Dismemberment Insurance
• Disability Insurance
• Critical Illness Insurance
• Accident Insurance

Herc Rentals is an equal opportunity employer