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Content Marketing Manager (via Softmax Data)

Content Marketing Manager (via Softmax Data)

MoxiWorksVancouver, BC, Canada
1 day ago
Salary
CA$90,000.00–CA$110,000.00 yearly
Job type
  • Full-time
Job description

MoxiWorks is a leading property technology SaaS company founded by one of the industry’s leading real estate brokerage companies. With the real estate industry undergoing major change, MoxiWorks seeks to redefine accessibility, usability, and utility of sales and marketing software used by real estate brokerages and their agents.

We seek a Content Marketer, via Softmax Data - our Canadian partner, to spearhead our content marketing strategy and execution. In this role, you will take content from ideation to execution and measurement. You will own all branded content, powering our marketing campaigns with high-value content across channels, including but not limited to web, social media, and paid channels. You will collaborate with your peers in demand generation and product marketing to craft content that deeply resonates with our target audiences, and you will drive the re-purposing and continued promotion of our content library. You will manage content at all marketing funnel stages, helping power pipeline generation for the business.

We are looking for someone who is a masterful storyteller, an outstanding writer, and a ninja copyeditor. The right candidate will have a proven track record of driving business results through content marketing for B2B audiences, a strong grasp of SEO and best practices for content development and distribution. This is a hybrid role based in our Vancouver office (3 days in the office).

Responsibilities

  • Copywriting and editing for MoxiWorks marketing content, including but not limited to blog content, ebooks, whitepapers, third-party articles, marketing emails, and webinars.
  • Play an integral role in content planning, from ideation to project planning.
  • Define Key Performance Indicators for content performance, monitor results, and drive optimization.
  • Perform all research and prep work necessary for content creation.
  • Implement content marketing and SEO best practices across all content. Stay up to date with trends and make recommendations for improvement.
  • Master the MoxiWorks brand voice, apply across all content, and serve as the champion of the brand voice across the marketing department.
  • Craft social media posts to promote content across channels.

Qualifications

  • 5+ years of content marketing experience with a proven track record marketing to B2B audiences.
  • Exceptional copywriting and editing skills, with outstanding attention to detail.
  • Strong knowledge of content marketing and SEO best practices.
  • Experience leveraging generative AI for content creation.
  • Team player with a can-do attitude and ability to form strong relationships across the marketing organization.
  • Strong prioritization skills, with the ability to manage multiple projects simultaneously.
  • Excellent communication and collaboration skills.
  • An innate sense of curiosity.
  • Self-starter and results-driven.
  • Real estate industry experience is a strong plus.
  • Ability and willingness for hybrid work.

    • The range for this role is CAD$90-110k depending on experience / acumen and Softmax Data benefits include :

  • Paid Time Off
  • Dental, Vision
  • Prescription Reimbursement
  • Massage / Chiropractor / Physio Therapy
  • Life Insurance
  • Out-of-Country Travel Insurance