Social Media Manager / Strategist

Wealthy RecruitingMontreal, Quebec, Canada

6 days ago

Salary

CA$100,000.00–CA$150,000.00 yearly

Job type

Full-time

Job description

Join an innovative furniture brand that is redefining modern living with multifunctional, space-saving designs. With a dynamic digital presence and $70M in annual sales, this company has built a passionate online following and aims to elevate its social media engagement to the next level. As the Social Media Manager / Strategist, you'll lead the charge in connecting with millions of followers while working to expand engagement across platforms. This is a unique opportunity to influence the voice of a growing brand and engage with a vibrant global audience.

The Social Media Manager / Strategist will be responsible for driving exceptional audience engagement and growth across all digital platforms. The ideal candidate is a social media strategist with a proven record of success with brands like Aldo, Liquid Death, Crocs, Nespresso, SSense, Squatch, Hey Dude, Ring, IKEA, or similar, achieving high engagement metrics and managing or growing a very large following.

Key Responsibilities

Develop and execute a comprehensive social media strategy aimed at increasing engagement, driving brand awareness, and cultivating a loyal community.
Manage day-to-day content creation, scheduling, and posting across all social media platforms, ensuring alignment with the brand's voice and identity.
Monitor key performance metrics to evaluate engagement success, reporting regularly on progress and refining strategies as needed.
Leverage social media trends, tools, and analytics to create viral campaigns and grow the follower base organically and sustainably.
Identify and engage with key influencers, brand advocates, and partners to amplify brand presence and drive new collaborations.
Create and execute strategic initiatives based on flowcharts showcasing competitor activity and industry interests.
Collaborate with marketing, creative, and product teams to ensure integrated campaigns and messaging consistency.

Qualifications

Proven experience in retail manufacturing or lifestyle / apparel industries, with a strong background in managing and growing social media followings.

Strong knowledge of social media platforms, including Instagram, TikTok, Facebook, Pinterest, and emerging channels.

Ability to translate data and analytics into actionable social strategies.

Creative mindset with a passion for storytelling, trends, and understanding audience behavior.

Excellent project management skills with the ability to handle multiple campaigns simultaneously.

Experience with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.

Prior experience at companies like Aldo, Liquid Death, Crocs, Nespresso, SSense, Squatch, Hey Dude, Ring, IKEA, or similar are desirable, but not required.

Proven ability to create and execute performance-driven campaigns, with metrics showcasing impact on engagement and brand awareness.

Compensation

This role offers a competitive salary range of $100,000 - $150,000, commensurate with experience and company background.

If you are passionate about creating meaningful connections through social media and have the track record to back it up, this is the role for you. Apply now and help shape the voice of an industry leader!