Email Developer – Salesforce Marketing Cloud

JOB DESCRIPTION

About the role

Our growing team is looking for a Front-end Email Developer – Salesforce Marketing Cloud !

In this role, you will be responsible for producing, integrating, and deploying acquisition, retention, transactional, and communication emails to clients and prospects for the various brands of Intact Financial Corporation (including Intact Insurance and belairdirect) across different markets. To do this, you will leverage your in-depth technical knowledge in programming and deploying emails with the Salesforce Marketing Cloud platform. You will actively participate in a wide range of initiatives that directly contribute to the organization's major business objectives.

Responsibilities

• Build and integrate email creatives into the platform (Salesforce Marketing Cloud), manage personalization, versions, and email rendering.
• Conduct pre-deployment tests and deploy campaigns.
• Implement A / B tests, integrate dynamic content, and adopt best practices in terms of accessibility and deliverability.
• Participate in the process of determining target audiences and segments to guide desired personalization.
• Stay updated on technological trends, new developments, and best practices in electronic communications and proactively share them with the team.
• Collaborate with marketing advisors, various internal stakeholders, and the external creative agency as needed.
• Participate in evaluating campaign performance and propose opportunities for optimization and innovation.

What you need :

College or bachelor’s degree in relevant field or any combination of equivalent education and experience.

At least 10 years of relevant experience in similar role.

Mastery of the Salesforce Marketing Cloud platform; experience with Adobe Campaign is an asset.

Proficient in HTML / CSS / JavaScript, AMPscript, SQL and SSJS.

Skilled with Photoshop and other Adobe CS products.

Experience using email testing tools, such as Litmus.

Strong work methodology and ability to manage time and priorities.

Attention to details.

Great ability to adapt to change and to tolerate stress.

Autonomous, collaborative and solution-oriented.

Salesforce Marketing Cloud Email Specialist certification is an asset.

For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.

No Canadian work experience required however must be eligible to work in Canada.

LI-Hybrid

What we offer

Our hybrid work model provides the balance between working from home and enjoying meaningful in-person interactions.

Working here means you'll be empowered to be and do your best every day. Here is some of what you can expect as a permanent member of our team :

A financial rewards program that recognizes your success

An industry leading Employee Share Purchase Plan; we match 50% of net shares purchased

An extensive flex pension and benefits package, with access to virtual healthcare

Flexible work arrangements

Possibility to purchase up to 5 extra days off per year

An annual wellness account that promotes an active and healthy lifestyle

Access to tools and resources to support physical and mental health, embracing change and connecting with colleagues

A dynamic workplace learning ecosystem complete with learning journeys, interactive online content, and inspiring programs

Inclusive employee-led networks to educate, inspire, amplify voices, build relationships and provide development opportunities

Inspiring leaders and colleagues who will lift you up and help you grow

A Community Impact program, because what you care about is a part of what makes you different. And how you contribute to your community should be just as unique.