Coach is a leading design house of modern luxury accessories and lifestyle collections, with a long-standing reputation built on quality craftsmanship. Defined by a free-spirited, all-American attitude, the brand approaches design with a modern vision, reimagining luxury for today with an authenticity and innovation that is uniquely Coach. All over the world, the Coach name is synonymous with effortless New York style.
A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.
Selling and Service
- Understands organizational objectives and makes decisions in partnership with the Store Manager and
Associate Manager(s) that align with Company priorities and values
Endorses, models and develops team to deliver Coach’s Selling and Service expectationsEnforces sales strategies, initiatives and growth across all categoriesWorks with Store Manager and / or Associate Manager to flex store business strategies and personal sellingtechniques to contribute to overall store and financial results
Maximizes floor supervisor role to deliver strong metrics and results driven through team selling and selling to multiple customersSales / productivity goals : communicates goals for the team in partnership with the Store Manager and / orAssociate Manager(s), tracks store’s performance at all times and achieves sales through team
Productivity Management : holds sales team accountable for personal productivityTakes ownership and commitment for delivering results; actively aware of personal and store metrics andachieves goals
Drives business through sales strategies, clienteling, sourcing new customers and maintaining on-goingproductive relationships with customers
Develops a clienteling strategy in partnership with the Store Manager and Associate Manager(s); implements and monitors strategy over time to achieve business goals and objectives in partnership with the Store Manager and Associate Manager(s)Understands changes in local market with potential impact on business performance and supports theexecution of local sales strategies and tactics
Builds credibility and trust as a personal fashion advisor to both team and customers by communicatingfashion awareness and trends in the marketplace
Creates positive impressions with store team and customers by bringing best self to work through elevated,sophisticated, appropriate business attire consistent with Coach’s guide to style
Acts as a brand ambassador in the local market / mall to drive brand loyalty and business (. charity events, local associations, mall initiatives)Coaches team on how to incorporate trends into their selling experience with customersInfluences customer’s purchase decisions by balancing patience and assertivenessSensitive to customer and team’s needs and tailors approach by reading cuesResolves customer problems and meets customer needs in a timely manner through solution-oriented andforward thinking and partners with the Store Manager and / or District Manager when appropriate
Encourages team to build long-term relationships with customers to drive businessDevelops both self and individual product knowledge skills and remains aware of current collectionsWorks with the Store Manager and / or Associate Manager to protect and drive the needs of the business at all timesUnderstands the positive sales impact staffing has on the business; recruits accordinglyCoaches, develops and motivates the team on a daily, weekly and monthly basis to meet goals and utilizing Company toolsEnsures all daily tasks are completed without negatively impacting service of Coach standardsWorkplace and Environment
Creates enthusiasm and positivity for a shared vision and missionLeads by exampleDemonstrates confidence when leading the team and managing the storeTakes initiative; has a high level of ownership and accountability for results of self and othersApproaches challenges in direct and timely manner and partners with the Store Manager and / or AssociateManager(s)
Builds trusting relationships with peers and teamActs as advocate for the team and BrandIs adaptable and flexible to changeSwitches gears based on the needs of the business both seamlessly and pro-activelyWelcomes feedback and adapts behaviors as appropriateMaintains a calm and professional demeanor at all timesFosters an environment of teamwork and collaborationCreates short and long-term strategies to achieve personal metrics and performanceUses available resources to make informed decisions and takes appropriate partners when necessaryUtilizes Company tools to keep self-informedDelegates and empowers othersRecognizes and values individual performance and communicates appropriatelyEvaluates performance of all associates and provides consistent and timely feedback; creates and modifies action plans for the continuous development of staff in partnership with the Store Manager and Associate ManagerResolves performance problems using appropriate communication, coaching and counseling techniquesWorks with the Store Manager and Associate Manager(s) to create a talent bench strength by actively recruiting and interviewing candidatesRecruits, interviews, on boards and works closely with the Store Manager on strategies to retain top talentOperations
Manages daily operational tasks according to Coach standards including selling and service expectations, operations, payroll, human resources and loss preventionDemonstrates strong business acumenInteracts and communicates with supervisor(s) on a regular basis to keep them informedMaintains interior and exterior upkeep of the building with partnership from the corporate officeUnderstands and uses all retail systems and reporting toolsAdheres to all retail policies and procedures including POS and Operations proceduresLeverages Coach’s tools and technology to support relationship building and clienteling efforts; including driving sales and achieving individual and team goalsAdditional Requirements
Experience : At least 1 year of previous management experience in a luxury retail service environment preferable. Possess current knowledge of fashion trends and competition in the marketplace.
Education : High school diploma or equivalent; college degree preferred.
Technical : Proficient with MS Office (Microsoft Word, Excel, PowerPoint and Outlook). Experience using retail systems (. labor management, inventory systems, sales reporting,
Physical : Ability to communicate effectively with customers and team. Mobility to maneuver the sales floor and stock room to provide and support customer service. Reach above / bend to obtain product for customers from store fixtures / shelves at various heights and climb ladders / stairs / step-stools to perform visual merchandising and housekeeping duties. Ability to frequently lift and carry up to five pounds and at times lift and carry product / cartons up to fifty pounds to process product shipment / transfers.
Schedule : Ability to work a flexible schedule to meet the needs of the business, including nights, weekends, busy seasons, and high retail traffic and sales days (including but not limited to the day after Thanksgiving, Memorial Day, Christmas Eve, Mother’s Day, .
Note : This document serves only as a sample of job duties and responsibilities and does not include an exhaustive list of all performance requirements.
Coach is an equal opportunity and affirmative action employer.
Coach is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. Visit Coach at
