PSP Digital Media and Marketing Coordinator

WHO WE ARE

CFMWS. A job with purpose. Our 4000+ person strong organization champions a healthy, fun, creative and active lifestyle for Canadian Armed Forces members, Veterans and their families. Help us deliver a variety of recreation and fitness programs, offer family support, organize charity events and make sure our members access retail, travel and banking discounts and customized financial services. At Canadian Forces Morale and Welfare Services (CFMWS), we love what we do. And we live it too.

THE ROLE

Over 250,000 readers in 16 communities rely on Canadian Armed Forces (CAF) Newspapers to report on operations, Morale and Welfare programs and the community at large. CFB Esquimalt’s own newspaper - The Lookout - is the primary source of information for Pacific Navy news for the past 80 years. The Lookout Newspaper publishes in print bi-weekly to the Defence community plus online and via social media.

We are looking for a dynamic, independent and motivated individual to join our team!

As the PSP Digital Media and Marketing Coordinator you will plan, develop, publish and measure social media content (text, visuals, photo, videos) across a variety of platforms and ensure content aligns with the social media strategy and business goals. You will develop and maintain a social media content calendar and make recommendations to maximize the social media strategy. You will create, monitor and help grow business presence across marketing channels such as, but not limited to, print advertising, newsletters, social networks and social sharing sites.

The PSP Digital Media and Marketing Coordinator will monitor social networks and local websites for potential issues or opportunities.

As a talented self-starter, you work independently with multi-media and can show your design expertise using desktop publishing software to organize the layout of the newspaper. The PSP Digital Media and Marketing Coordinator will be conducting research, writing and reporting news for feature stories as well as taking photographs of events for publication.

Check out the latest editions on www.LookoutNewspaper.com.

QUALIFICATIONS NEEDED

Education, Certifications and Licenses

College diploma or certificate in Business Administration, Commerce, or a related field

Experience

In planning, organizing, developing, delivering, and evaluating marketing opportunity and initiative

In social media platforms and trends

In writing content for social media

In researching and developing marketing focused social media and email marketing initiatives

In impact and social media trends analysis

In making recommendation and providing advice in marketing

In applying policies, procedures, and regulations

In writing feature stories for print and web publication

Competencies

Client focus, organizational knowledge, communication, innovation, teamwork and leadership.

LANGUAGE REQUIREMENTS

English Essential / Bilingual (English and French) an asset

Reading : Functional

Writing : Functional

Oral : Functional

BENEFITS AVAILABLE

Health Benefits : Drug coverage, healthcare spending account, virtual care (telemedicine), Employee and Family Assistance Program, mental health support, travel insurance, dental, vision, life insurance, disability insurance and accidental death and dismemberment coverage.

Work Life Balance : A wide range of paid / unpaid leave, including paid vacation, family related leave and personal days.

Retirement Planning : A Defined Benefit Pension Plan and Group Savings Plans.

Learning and Development : P ayment of professional association memberships, online learning opportunities including a Linked I n Learning sub scription and second language training.

Perks : Discounts through CF One Member Appreciation.

OTHER INFORMATION

This is an on-site position with an assigned work location.

START DATE

January 06, 2025

INCLUSION AND ACCOMMODATION

CFMWS is committed to providing an inclusive, equitable and accessible environment, where all employees feel valued, respected and supported. We welcome applications from all qualified candidates who can help us build a workforce that reflects the diversity of Canadian society. Workplace accommodation measures are available to all candidates identifying a need during the selection process.