Marketing Specialist – Trio Hockey & Local

What you’ll do

• Develop the local marketing strategy Create plans and strategies in collaboration with franchisees and internal partners, including contributing to annual plans and major campaigns.
• Plan and manage marketing projects Receive, analyze, reformulate, and follow up on marketing requests while ensuring progress, coordination, and understanding of the projects.
• Prepare and coordinate creative briefs  Write briefs for the studio, agencies, and suppliers, including image research, additional writing, and adherence to graphic standards.
• Supervise the production and delivery of promotional materials  Coordinate printing, quotes, production, and distribution; recommend formats and materials; and perform necessary validations.
• Manage newsletters (email marketing) Draft briefs, coordinate validations, conduct tests / QA, and support the programming of email deployments.
• Support e-commerce initiatives Participate in briefing meetings and support the online publication of marketing content.
• Contribute to social media Supervise content, scheduling, creative requests, and provide strategic guidance to ensure consistency and best practices.
• Coordinate advertising campaigns (media, TV, radio) Develop strategies, manage creative production, ensure technical follow-ups, write radio scripts and deliver files to partners.
• Organize video and photo shoots Manage logistics, scheduling, and coordination with internal teams, talent, stores, and suppliers.
• Provide administrative and operational support  Manage purchase orders (POs) and invoices, process claims, support local operations, and maintain clear communication with stores / franchisees.

What you bring

#LI-MM2

This posting represents an existing vacancy within our organization.