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Senior Advisor, Promotion and Communication

Senior Advisor, Promotion and Communication

IA Financial GroupToronto, Ontario
30+ days ago
Job type
  • Permanent
Job description

Description

Sector : Group Benefits & Retirement Solutions / Promotion & Communication / Hybrid / Toronto

Do you have a strong background in communications? Do you have excellent analytical skills, leadership and attention to detail, and enjoy managing communications projects? If you’re also creative and would be interested in creating content promoting physical, mental and financial health, we may have the job you’ve been looking for!

The Group Benefits and Retirement Solutions Promotion and Communication team is looking for a Senior Advisor, Promotion and Communication.

Your duties will include :

  • Playing an advisory role by analyzing needs and developing innovative promotion and communication strategies.
  • Guiding and influencing the various stakeholders towards promotion and communication solutions that meet the sector’s objectives.
  • Managing promotion and communication projects involving various people, sometimes even collaborating directly with clients.
  • Ensuring the design and deployment of promotion and communication plans, coordinating their implementation and writing engaging communications that capture the interest of external and internal targets.
  • Developing print and digital communication tools or optimizing existing ones.
  • Ensuring consistent messaging and optimal use of the sector’s various communication channels (email, newsletter, website, etc.).
  • Measuring the effectiveness of promotion and communication strategies and making recommendations.

Desired profile :

  • Bachelor’s degree in a discipline related to the position (communications, public relations, marketing, journalism, etc.)
  • 8 years of relevant experience
  • Advanced level in French is a strong asset
  • Knowledge of financial products (group insurance and savings products, an asset)
  • Excellent writing skills and creativity
  • Ability to work independently, analytical skills and leadership skills
  • Ability to manage several projects simultaneously and tight deadlines
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