Marketing & Product Specialist Automotive Industry Experience Required
Our client, a global automotive parts distributor is Marketing & Product Specialist to join their team in Markham. The Marketing and Product Specialist will play a pivotal role in overseeing the successful launch of new automotive accessories, maintaining and updating sales tools, managing digital assets, and identifying lucrative sales opportunities.
The Specialist serves as a key product expert for the accessory portfolio, ensuring alignment with market demands and enhancing overall product positioning within the industry.
Location : Markham.
Job Type : Full time permanent.
Salary : $55,000- $65,000.
Benefits : Health & Dental, RRSP & vehicle discount program.
Responsibilities
- Develop, research and maintain a deep understanding of current market trends, products, and opportunities to identify sales prospects.
- Create and present business cases and sales strategies for new and existing automotive accessories, programs, and packages.
- Collaborate closely with Product Development and Quality teams to ensure successful launch and ongoing support of accessories.
- Manage and update accessory application charts and related support documents.
- Curate and maintain digital assets, ensuring accuracy and accessibility.
- Analyze inventory trends and execute effective sales strategies and promotions for existing products.
- Coordinate, track, and report on sales activities and promotional campaigns.
- Build and sustain strong relationships with corporate departments, business partners, suppliers, and customers.
- Represent the company at trade shows and industry events as required.
- Perform other duties as assigned.
Qualifications :
- 2+ years of experience in the automotive industry.
- Degree or Diploma in automotive studies, marketing, business, sales, or related field.
- Experience with digital marketing is an asset.
- Strong attention to detail and organizational skills.
- Proficiency in editing and creating digital assets.
- Excellent working knowledge of computers and MS Office (Excel, Word, Outlook, PowerPoint).
- Ability to thrive in a fast-paced, dynamic, and deadline-oriented environment.
- Exceptional interpersonal and communication skills, both verbal and written.
- Team-oriented with a strong focus on customer service and a passion for the automotive industry.
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