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Marketing Specialist

Marketing Specialist

Thorens Inc.Montreal, QC, ca
8 days ago
Salary
CA$65,000.00–CA$85,000.00 yearly
Job type
  • Full-time
  • Quick Apply
Job description

Job Description

COMPANY DESCRIPTION :

Join a cutting-edge company in Montreal revolutionizing healthcare technology by designing advanced, custom-made solutions that enhance mobility and improve lives. With a focus on innovation, precision, and collaboration, this organization empowers its team to create groundbreaking products using state-of-the-art technologies like 3D printing and biomechanics.

JOB DESCRIPTION :

Our client looking for a Marketing Specialist to help them implement the marketing vision and accelerate business growth. As part of their team, the candidate will play a key role in shaping their brand’s tone of voice across all platforms, driving engagement and awareness, and building a strong connection with their current and future customers across North America.

TASKS AND RESPONSIBILITIES :

  • Content Creation and Optimization.  Develop SEO-optimized and engaging high quality content that is on-brand for diverse channels, including blog posts, articles, emails, newsletter content, videos, photos, etc.
  • Social Media Management.  Develop and implement social media strategies to grow our online presence, foster community engagement, and achieve business objectives.
  • Campaign Management.  Plan, execute and optimize digital marketing campaigns : ex. Affiliate, SEO, Email marketing, and more.
  • Support Product Launches :  Coordinate and support the planning and execution of product launches to ensure a consistent brand presence with literature / collateral / press release production.
  • Design :   Design on-brand assets, including emails, website pages and digital / print collateral, ensuring cohesive design aesthetics and maintaining a unified and consistent visual approach across all touchpoints.
  • Analytics and Reporting :  Utilize analytics tools to track, measure, and report on the performance of marketing initiatives, monitor competitors providing actionable insights for continuous content improvement.
  • Collaborate with team members, interns, and external freelancers, as well as partner agencies

Profil

QUALIFICATIONS :

  • Experience in marketing and revenue growth roles, with a proven track record of scaling B2B businesses
  • Experience of working experience with marketing automation (Hubspot), growth marketing, CRM, and project management tools (Asana or Clickup) to effectively manage leads and campaigns
  • A plus : Graphic Design, videography and / or photography experience
  • Proficient in SEO, SMM, content creation and optimization
  • Demonstrated skill in branding / positioning / storytelling.
  • Demonstrated skill in CRO, copywriting, funnel marketing, A / B testing.
  • English spoken and written are mandatory. French is an asset, but not a requirement
  • A plus : Lead-generation experience in a B2B growth environment

    • Skills & Knowledge

  • Google, Facebook and LinkedIn ads
  • Knowledge of email automation tools : Mailchimp, Hubspot, Lemlist, Later.com, etc.
  • Marketing automation and tech stack knowledge
  • Project Management : Asana preferably
  • Great Copywriting skills (blog, emails, social media)
  • Website and Landing Pages : Wordpress and Hubspot
  • Graphic Design : Canva, Adobe Create Cloud
  • Video Design and videography
  • Analytical and results-driven

    • Informations contractuelles

    WORK CONDITIONS :

  • Perm anent position, 40 hours / week;
  • Salary between 65 000$ to 85 000$ depending on experience;
  • 1 day of remote / week;
  • 3 week vacation;
  • 5 sick days;
  • RRSP
  • Full Insurance except dental;
  • Provided with laptop, 2 screens & standing desk;
  • Friendly team environment;
  • Growing industry
  • Ability to work in a fast-paced, hands-on organiz ation

    • Note : The masculine is used to lighten the text without prejudice to the feminine form.

    ANY QUESTIONS ABOUT THIS ROLE?

    Contact the assigned recruiter (see at the top of the page)

    514.349.9765

    Check the contact information of our team here.

    Requirements

    COMPÉTENCES RECHERCHÉES : BAC en génie électrique ou dans un domaine connexe, avec une connaissance en technologies de communication sans fil. Expérience pertinente dans le support client, le support technique ou un domaine connexe dans le secteur de la technologie ou de l’électronique. Expérience dans des rôles similaires, incluant une interaction directe avec les équipes d’ingénierie et le leadership d’un personnel junior serait fortement souhaitable. Expérience dans le troubleshooting d’appareils embarqués, avec une expérience spécifique dans les aspects matériels et logiciels des technologies sans fil UWB ou similaires est un plus. Excellente compréhension de l’architecture système et capacité prouvée à résoudre des problèmes techniques complexes dans un contexte de support client. Capacité démontrée à gérer les tickets client et à collaborer efficacement avec les équipes d’ingénierie. Compétences en leadership prouvées avec une expérience dans la formation et le mentorat des membres de l’équipe. Anglais avancé pour interagir avec une clientèle diversifiée et mondiale. Passionné par la gestion de nouveaux clients et expérimenté dans la gestion de projets visant à améliorer le service client et le développement de produits.