Communications and Marketing Coordinator

About Queen's University

Queen’s University is the Canadian research intensive university with a transformative student learning experience. Here the employment experience is as diverse as it is interesting. We have opportunities in multiple areas of globally recognized research, faculty administration, engineering & construction, athletics & recreation, power generation, corporate shared services, and many more.

We are committed to employment equity and diversity in the workplace and welcome applications from individuals from equity seeking groups such as women, racialized / visible minorities, Indigenous / Aboriginal peoples, persons with a disability, persons who identify in the LGBTQ+ community and others who reflect the diversity of Canadian society.

Come work with us!

Applicant Guidance & Information

At Queen's, we are committed to helping people achieve their best. Whether you are beginning your career at Queen's or seeking your next opportunity, we are here to support you. Visit our Applicant Resources for guidance on applying, showcasing your skills and experience, and preparing for interviews.

Disclaimer : As part of the application process at Queen's University, our recruitment system uses Artificial Intelligence (AI), as defined under the Ontario Employment Standards Act, to ask job-related questions and confirm eligibility for hire. All final hiring decisions are made using non-AI related processes.

Job Summary

The Communications and Marketing Coordinator is an energetic, creative thinker who shapes and implements comprehensive communications, marketing, and promotional plans for the Agnes Etherington Art Centre (AGNES), a leading public, university art museum. Reporting to the Director and Curator, and working closely with administrative and artistic program staff, the Communications and Marketing Coordinator ensures effective internal communications and external promotion of AGNES’s programs and achievements. Responsibilities encompass public and media relations, traditional and digital media including advertising, social media, e-communications and targeted marketing campaigns, coordination of print and electronic newsletters, and website management. Always sensitive to the role and mission of the art museum, the Communications and Marketing Coordinator shapes an astute communication, marketing and promotional program that engages diverse audiences locally and globally.

The schedule for this position requires the incumbent to work variable hours, according to operational needs.

Job Description

KEY RESPONSIBILITIES :

• Annually identify, develop, and implement a comprehensive and innovative marketing and communications plan that enhances AGNES’s profile, brand, and outreach locally, nationally, and globally, and reaches key audiences for programs.
• Manage, forecast, and track marketing and promotional in-budget delivery. Codes invoices for payment and general account administration.
• Research and maintain awareness of evolving trends and best practices in communications and marketing, including regulatory compliance regarding accessibility, privacy, and security.
• Recommend new strategic promotion and communication initiatives to develop engagement across AGNES’s multiple publics, stakeholders, and constituents.
• Research and recommend alternative promotional tools—artist-driven materials, AGNES swag, posters, stickers, etc.—and support the production of AGNES-specific merchandise and onsite signage, consistent with AGNES branding.
• Work with senior staff to research, recommend, write, edit, and proofread content of internal and external program communications, ensuring their effectiveness and support for the integrity of AGNES. Sustain awareness of and work with sensitivity across all gallery program streams and constituencies.
• Manage publicity with imagination, accuracy, and aesthetic acuity, working closely with gallery staff and contract designers in support of the AGNES’s presence as a leading public, university art museum, and ensuring consistency across all promotional platforms.
• Respond to external inquiries, acting as media liaison and a public-facing contact for AGNES. Research or develop answers to questions, referring complex issues to senior staff as necessary.
• Establish and maintain strong relationships with media contacts, journalists, opinion-makers, social-influencers, art publications, list-serves, and other key stakeholders, developing promotional partnerships as appropriate, and proactively pursuing collaboration with Queen’s Communications and Alumni Relations, City of Kingston and Tourism Kingston and other community organizations and regional businesses.
• Maintain multiple, up-to-date contact lists and coordinate timely information distribution of marketing material, e-blasts, newsletters, and targeted member communications that support programs, exhibitions, and special projects, oversee strategic communications to increase participation in all AGNES activities.
• Edit and coordinate print and electronic newsletters. Writing of some content, as required.
• Maintain, manage, and develop AGNES’s website and customer relations management software as a meaningful communications vehicle, engagement tool, and documentation repository, and manage social media platforms, including timely release, appropriate messaging, and data tracking and analysis.
• Work closely with Queen’s Information Technology Services and external web developers to streamline and troubleshoot various web-based platforms, plug-ins and monitor for security and accessibility compliance.
• Draft communications and prepare images for reports, proposals, and media releases, for general and specialized use and audiences in accordance with AGNES style-guide.
• Work with AGNES curatorial and programming staff and liaise and book freelance photographers and videographers to create and manage an inventory of high-quality images and videos that document gallery programs for a variety of uses in promotions, proposals, grant applications, fundraising and reporting.
• Ensure AGNES’s compliance with regards to funder and partnership acknowledgement, including logo placements and credit information.
• Work closely with AGNES administrative staff and programming and digital development coordinators to support registration and events.
• Track and report on media coverage and maintain an archive of such coverage.
• Undertake additional duties as assigned.

REQUIRED QUALIFICATIONS :

SPECIAL SKILLS :

DECISION MAKING :

Employment Equity and Accessibility Statement

The University invites applications from all qualified individuals. Queen's is strongly committed to employment equity, diversity, and inclusion in the workplace and encourages applications from Black, racialized persons, Indigenous people, women, persons with disabilities, and 2SLGBTQI+ persons. In accordance with Canadian Immigration requirements, priority will be given to those who are legally eligible to work in Canada.

The University provides support in its recruitment processes to all applicants who require accommodation due to a protected ground under the Ontario Human Rights Code, including those with disabilities.