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Marketing Specialist
Marketing SpecialistSwift Hockey • Oshawa, Durham Region, CA
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Marketing Specialist

Marketing Specialist

Swift Hockey • Oshawa, Durham Region, CA
30+ days ago
Job type
  • Full-time
Job description

Date posted : September 27, 2025

Pay : CA$20.00 - CA$27.00 per hour

Job description :

Marketing & Content Coordinator (Social Media)

Compensation : $20–27 CAD / hour

Type : Full-time employee, on-site only

Location : 114 Dundas St East, Whitby, Ontario

Hours : Monday–Friday, 10 : 00 AM – 6 : 00 PM ET

About Swift Hockey

Swift is one of the fastest-growing hockey stick brands in the world. We build durable, high-performance sticks—and prove it through real tests, not just slogans. If you thrive on fast feedback, clean execution, and shipping content daily, you’ll fit right in.

The Role

As our Marketing & Content Coordinator, you’ll be responsible for publishing, scheduling, and managing Swift’s daily presence across Instagram, TikTok, YouTube (Shorts + Community), Facebook, LinkedIn, X, and Pinterest. You’ll also keep our content engine organized in ClickUp and ensure posts are optimized for each platform.

What You’ll Do

  • Post & schedule ~10 pieces of content per day across platforms.
  • Adapt edits, thumbnails, titles, and captions to each platform.
  • Cut short clips from raw footage (basic editing : trims, captions, hooks, music, text).
  • Design simple graphics (infographics, story slides, carousels) using templates.
  • Optimize content for discoverability (tags, titles, keywords, hashtags, end screens).
  • Cross-post winning content into other channels the same day.
  • Monitor comments / DMs, escalating product / warranty questions as needed.
  • Track performance (views, retention, shares, CTR) and submit weekly reports.
  • Keep ClickUp updated with clean tasks, statuses, and deadlines.

Success in the First 90 Days

  • Consistent daily posting with zero missed windows.
  • Improved packaging (hooks, titles, thumbnails) that boost CTR and retention.
  • Organized content system in ClickUp, with weekly planning done before Monday.
  • Clear reporting : platform-level insights through a simple dashboard + weekly notes.
  • Must-Haves

  • 1–3+ years running social media for a brand or creator (daily posting experience).
  • Basic video editing (CapCut, Premiere, or Final Cut) and graphic design (Canva / Photoshop).
  • Strong copy instincts (hooks, captions, titles that drive engagement).
  • Platform fluency : IG, TikTok, YouTube Shorts, LinkedIn, FB, X.
  • Highly organized with strong deadline discipline.
  • On-site availability in Whitby; must use ClickUp + Teams mobile apps.
  • Nice-to-Haves

  • Experience with Sprout Social or Meta Business Suite.
  • Deeper YouTube Studio knowledge (end screens, thumbnails).
  • Analytics experience (UTMs, CTR, watch-time).
  • Interest in hockey gear and performance.
  • Tools You’ll Use

  • ClickUp – Task management (statuses : In Progress → Awaiting Approval → Approved → Complete)
  • Microsoft 365 + Teams – Communication and KPI check-ins
  • Sprout Social / Native Schedulers – Content scheduling
  • CapCut, Premiere, Canva, Photoshop – Editing & design
  • YouTube Studio – Video management & optimization
  • Key Metrics

    Posting consistency (% of scheduled posts shipped on time).

  • Packaging performance (avg. 0–3s retention, CTR on titles / thumbnails).
  • Channel growth (weekly net followers / subs, saves / shares per post).
  • Turnaround time (idea → publish within agreed SLA).
  • How We Work

  • Everything lives in ClickUp—if it’s not in ClickUp, it didn’t happen.
  • Weekly planning is done every Monday morning.
  • All content requires approval before posting.
  • On-site only (no remote).
  • Compensation & Start Date

  • $20–27 CAD / hour (based on experience).
  • Full-time, in-office role.
  • Start date : ASAP.
  • How to Apply

    Emailjobs@swifthockey.comwith the subject line :

    Marketing & Content Coordinator — [Your Name]

    Please include :

  • Links to your 3 best short-form posts (IG / TikTok / Shorts).
  • 2 simple graphics you created (carousel, infographic, or story slide).
  • 3 sample hooks + thumbnail ideas for a Swift durability clip (tire test), plus one short paragraph on how you’d package it differently for IG vs TikTok vs Shorts.
  • Job Type : Full-time
  • #J-18808-Ljbffr

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    Marketing Specialist • Oshawa, Durham Region, CA

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