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Brand Integration Manager
Brand Integration ManagerGM • Markham, Ontario, Canada
Brand Integration Manager

Brand Integration Manager

GM • Markham, Ontario, Canada
30+ days ago
Job type
  • Full-time
Job description

Job Description

Hybrid - This role is categorized as hybrid. This means the successful candidate is expected to report to the Markham Elevation Centre or the Oshawa Elevation Centre three times per week at minimum or other frequency dictated by the business .

The Brand Integration Manager for the GM Canada Marketing organization supports the Chief Marketing Officer with strategic planning across all four brands organizational projects presentations communications and shares feedback on the sentiment of the organization. This position also leads business planning internal communications learning & development cultural transformation and change management.

This role is a key contributor to overall organization initiatives ensuring traction is made and is timely in execution especially in retail-facing activities with the Retail excellence team. The individual will be expected to consult with stakeholders VSSM Leadership Team members and collaborate with other Business Planners and key operational roles within the company.

A progressive record of accomplishments with a proven ability to lead change collaborate and influence across all functions effectively prioritize and thrive in an ambiguous / fast-paced environment while understanding the needs of the organization is required.

Major Duties and Responsibilities

Lead Marketing-wide cross-brand cross-functional projects

Provide feedback and direction for the marketing team on consolidated activities retail campaigns and initiatives presentations and planning needs

Act as the gate keeper of executive meetings and content ensuring appropriate level of detail and strategic alignment for discussion information and decision records of key meetings

Assist the CMO with setting the strategic business and cultural priorities

Work cross-functionally with leadership to ensure alignment with culture vision and business priorities

Strong integration with Communication partners securing seamless and integrated paid owned earned marketing and brand plans

Effectively partner with Human Resources on executing the implementation of people & culture strategies and initiatives that align with business strategy. This includes advising leadership on strategic organizational design and staff needs identifying trends across the business groups and proactively propose and coordinate programs to address these trends.

Handle requests of and for the CMO such as presentations speeches executive updates communications meeting requests recommendations etc.

Manage the execution of Marketing meetings event planning audio-visual needs and meeting content booklets & activities

Skills and Abilities

Successfully obtained a Bachelors degree or equivalent experience required

5 years of marketing sales or related experience

Prolific communication skills- mastery in distilling and simplifying complex business topics and retail tactics into simple actionable communications to diverse internal audiences (marketing and brand teams regional and retail teams etc)

Strategic thinker with effective interpersonal skills to work collaboratively across all levels to ensure understanding message and communications are appropriately tailored to the audience

Professional and organized self-starter with managerial courage to listen provide clear direction and feedback with all levels across the organization including executives

Demonstrated strong leadership change management and communications experience

Ability to lead others through influence and in alignment with all cultural behaviors

Attentive to detail and precision with track record of flawless execution

Experience with all collaboration tools; MS Teams SharePoint VC MS Office Suite

Travel as needed

High integrity and ability to manage highly confidential content

High level of time management and prioritization skills

High level of analytical ability where problems are very unusual and difficult

Skills that will give you a competitive edge

Sales Service & Marketing experience preferred

Experience with developing senior level communication packages in oral and written format

Knowledge of corporate policies and procedures

Masters Degree / MBA

Benefits :

The goal of the General Motors of Canada total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan currently includes the following benefits in addition to many others :

Paid time off including vacation days holidays and supplemental benefits for pregnancy parental and adoption leave.

Healthcare dental and vision benefits including health care spending account and wellness incentive.

Life insurance plans to cover you and your family.

Company and matching contributions to a Defined Contribution Pension plan to help you save for retirement.

GM Vehicle Purchase Plan for you your family and friends.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE.

  • This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week or other frequency dictated by their manager. This job may be eligible for relocation benefits.

About GM

Our vision is a world with Zero Crashes Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day individually and collectively to drive meaningful change through our words our deeds and our culture. Every day we want every employee to feel they belong to one General Motors team.

Non-Discrimination and Equal Employment Opportunities

General Motors is committed to being a workplace that is not only free of unlawful discrimination but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required where applicable to successfully complete a role-related assessment(s) and / or a pre-employment screening prior to beginning employment. To learn more visit How we Hire .

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment email us or call us your email please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Required Experience :

Manager

Key Skills

Digital Marketing,Marketing,Management Experience,Profit & Loss,Analysis Skills,Microsoft Powerpoint,Market Research,Project Management,Product Management,P&L Management,Product Development,Branding

Employment Type : Full-Time

Experience : years

Vacancy : 1

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Brand Manager • Markham, Ontario, Canada

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