Communications and Marketing Specialist

Description

True North

As the largest post-secondary institution in northern Alberta Northwestern Polytechnic is a natural point of convergence for knowledge skills creativity and collaboration.

Striving to spark and empower success NWPs mission is geared towards both individual and collective progress. NWP offers a wide variety of engaging and in-demand academic programs in certificates diplomas apprenticeships and degrees.

We exist wholeheartedly for the domestic and international students who call our campuses home the distinctive communities and industries we serve and the staff and faculty who honour us with their expertise and insights every day.

While our potential as one of Albertas newest polytechnics is ever-growing we recognize the importance of having authentic and highly effective contributors by our side. We are currently recruiting individuals who are inspired by opportunity driven by results and aligned to NWPs core values of being responsive innovative and connected.

Finding your fit in one of our specialized schools or departments means a bright future with competitive compensation attractive benefits packages reliable networks high quality of life and unparalleled learning community experiences.

If you are looking to transform the post-secondary landscape with polytechnic education research and partnerships Northwestern Polytechnic is your employer of choice.

The Role

Northwestern Polytechnic is seeking a strategic and creative Communications and Marketing Specialist to join our External Relations this highly collaborative role youll help shape and amplify the NWP brand by creating thoughtful visually rich content that celebrates student success institutional milestones and community partnerships. With a focus on digital storytelling and cross-platform content planning this role is ideal for someone who can see both the big picture and the finer details of brand communication.

As a key member of the team you will plan and produce marketing and communications assets that align with institutional prioritiescontributing to social campaigns internal initiatives student engagement strategies and more. Strong photography skills an eye for design and an ability to collaborate with creatives and subject matter experts will be essential. Youll work across departments to identify content opportunities and bring them to life in ways that resonate with diverse audiencesfrom current students to industry stakeholders.

Responsibilities

1. Content Strategy & Campaign Planning

Support the development and execution of strategic communications plans and campaigns aligned with NWPs institutional goals.

Plan and coordinate content that highlights NWP programs events student experiences and key initiatives.

Collaborate with colleagues across the institution to surface meaningful stories and ensure content reflects audience needs and priorities.

2. Photography & Visual Content Creation

Capture edit and catalogue high-quality photography that supports brand storytelling social media student life and marketing efforts.

Work closely with graphic designers to integrate images and content into visual assets such as posters digital screens brochures and online materials.

Contribute to the creation of image libraries visual campaigns and branded digital content for cross-platform use.

3. Digital Communications & Social Media

Develop and schedule content for NWPs social mediain alignment with established strategy and tone.

Monitor digital engagement trends and analytics to inform future content planning and improve performance.

Maintain a consistent brand voice and visual identity across all communications.

4. Brand Stewardship & Collaborative Execution

Ensure adherence to NWPs brand guidelines in all materials and messaging.

Support internal stakeholders by providing communication tools guidance and content support for various initiatives.

Build and maintain strong relationships with departments students and external partners to support content development and distribution.

5. Cross-Team Support & Special Projects

Participate in team meetings cross-functional planning sessions and institution-wide events to support communications needs.

Assist with coordination of photography creative assets and promotional materials as needed.

Provide general support on projects that advance the visibility engagement and reputation of NWP.

What You Bring

This position requires a sharp writer and digital communicator with the ability to juggle multiple projects contribute to strategic planning and develop content across a range of platforms - from news releases and social media to web content and corporate reporting. The successful candidate will demonstrate exceptional relationship-building skills attention to detail and the ability to thrive in a fast-paced environment.

Requirements

The successful candidate will have a diploma or degree in communications public relations journalism marketing or a related field along with a minimum of two years of relevant experienceideally in a post-secondary public sector or community-focused environment. An equivalent combination of education and experience may also be considered.

To succeed in this role you bring a unique mix of strategic thinking creative execution and relationship-building. Your toolkit includes :

Proficiency in Microsoft Office (Word Excel PowerPoint Outlook)

Experience creating content for web and social media platforms

Strong writing skills across multiple channels and audiences

Working knowledge of Canva and Adobe Creative Suite (e.g. InDesign Photoshop)

A talent for organization time management and juggling multiple deadlines

An entrepreneurial spirit and a proactive solutions-focused mindset

Excellent communication and interpersonal skills

A collaborative approach with the ability to build trust across teams

A high level of professionalism integrity and accountability

How to Apply

Only applications received electronically via the Northwestern Polytechnic website will be considered.

We review all applications to select candidates whose qualifications and experience most closely meet our needs.

Only applicants selected for interviews will be contacted. For general inquiries please contact HR at .

Thank you for applying to NWP!

Required Experience :

Junior IC

Key Skills

Internal Control,Accounting And Auditing,Accounts Handling,General Services,Elevator,Brand

Employment Type : Full-Time

Experience : years

Vacancy : 1