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CAT inc
Digital Marketing Specialist | C.A.T. North AmericaCAT inc • Vaudreuil, Quebec
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Digital Marketing Specialist | C.A.T. North America

Digital Marketing Specialist | C.A.T. North America

CAT inc • Vaudreuil, Quebec
30+ days ago
Job type
  • Full-time
Job description

Role

Duties will include, but are not limited to:

  • Deploy the annual marketing plan and regularly adjust campaigns to capitalize on impromptu opportunities
  • Optimize the positioning and branding of and its other divisions
  • Collaborate with our various stakeholders to deliver value
  • Create new content for our marketing, sales and recruitment strategies adapted to each regions needs and vision.
  • Analyze and measure website & marketing campaign results to optimize performance
  • Manage all social media channels
  • Monitor analytics, audience sentiment, social media trends, brand awareness and online reputation
  • Work alongside the Vice President of Business Development and Marketing to coordinate all marketing aspects across all divisions and brands.

Requirements

  • 1-3 years of marketing experience
  • University degree in marketing, communications, relevant field, or equivalent experience
  • Have experience with Google Ads, Google Analytics, Facebook Ads Manager
  • Strong communication, analytical and creative skills
  • Dedicated, strong team player
  • Organized and detail-oriented
  • Must be able to work alone and in a team
  • Able to perform under tight deadlines
  • Has a passport and able to travel up to 25%
  • Knowledge of the Adobe suite (Photoshop, Illustrator, premier)
  • Fluently Bilingual in French & English. Spanish would be an asset
  • Excellent storytelling skills We offer
  • An opportunity to work with an established company committed to innovation, growth, & providing a positive work environment for career development.
  • A working environment filled with dedicated employees at all levels
  • A competitive compensation plan including various benefits and incentives
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Digital Marketing Specialist | C.A.T. North America • Vaudreuil, Quebec

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