Description
- Collaborate closely with the Vice President of Marketing to plan and develop the digital marketing strategy.
- Partner with cross-functional teams to leverage resources and implement strategic initiatives.
- Lead and mentor the Digital Marketing team, fostering a culture of excellence and continuous improvement.
- Work in close collaboration with the Senior Ecommerce Manager to ensure a seamless and exceptional end-to-end customer journey.
- Oversee and manage all digital channels, including but not limited to, paid search, social media, email and mobile marketing, affiliates, Programmatic, and CTV bookings.
- Partner with marketing data analysts and other marketing team members to drive data-informed decision making.
- Optimize digital budget allocation across banners and channels, ensuring budget adherence, and communicate any additional budget requests to the Vice President of Marketing for approval.
- Stay abreast of the latest trends, solutions, and applications in digital marketing.
Requirements
Qualifications :
- Bachelor’s degree in marketing or a related field.
- A minimum of 8-10 years’ experience as a paid social marketer.
- In-depth knowledge of the latest trends and technologies in digital marketing.
- Excellent communication skills, both written and verbal.
Ideal Candidate Profile :
- Demonstrates exceptional negotiation skills, adept at sourcing and leading partnerships with digital vendors and affiliate agencies.
- Provides clear, actionable feedback during creative and media reviews to ensure brand integrity is maintained.
- Proactive, organized, and efficient, with the ability to manage multiple directives and projects simultaneously.
- Strong organizational skills, capable of balancing multiple tasks and delegating effectively.
Corporate Culture
This company offers an innovative and collaborative work environment where professionals are empowered to explore new ideas and drive success.
With a strong emphasis on professional growth, employees have access to ongoing training, mentorship programs, and advancement opportunities.
The company invests in cutting-edge technology, enabling the team to execute effective marketing campaigns and stay ahead of industry trends.
Working here means being part of a supportive network that values diverse perspectives and collective problem-solving.
In addition to a dynamic and impactful work experience, this company prioritizes work-life balance and employee well-being.
Flexible work arrangements and comprehensive benefits ensure a supportive environment for both professional and personal growth.
With a reputation for quality, integrity, and customer satisfaction, this company offers a stable and reputable workplace where your contributions directly influence growth and success.
Join this forward-thinking team dedicated to excellence in digital marketing.
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