B2B Demand Generation Marketer

Drive qualified pipeline at B3 Systems through demand generation, growth marketing, and measurable B2B acquisition programs in office at Yonge and St. Clair.

As a hands-on Demand Generation and Growth Marketer, you will build, execute, and optimize initiatives across the customer acquisition journey. The role requires strategic thinking, strong execution, analytical decision-making, and experience turning campaigns into business results. You will work across paid media, SEO, email, content, partnerships, and webinars.

Key Responsibilities:

• Develop customer acquisition strategies generating qualified pipeline
• Build campaign messaging with internal teams and external partners
• Execute initiatives across paid media, SEO, email, and content
• Optimize campaigns from concept through measurement
• Track conversion rates, cost per lead, and pipeline contribution

Requirements:

• Three to seven years in B2B demand or growth marketing
• Campaign experience generating leads and qualified pipeline
• Hands-on experience across several acquisition channels
• Understanding of conversion optimization and marketing measurement
• Experience with automation, CRM, analytics, and reporting tools

Apply B2B demand generation, campaign execution, and performance analysis to support B3 Systems’ measurable growth.

#J-18808-Ljbffr