Digital Marketing Content Lead Calgary

Lead digital marketing and content from Calgary remotely, combining Google Ads management with campaign writing and performance analysis. Build measurable results across brands.

Business Instincts Group seeks a hands-on Digital Marketing & Content Lead for multiple brands and client accounts. Develop strategies, create business content, manage paid social, and report campaign performance. Work across technology, professional services, capital markets, and emerging businesses.

Key Responsibilities:

• Develop marketing strategies supporting business objectives
• Plan, launch, monitor, and optimize Google Ads campaigns
• Create content calendars, blogs, emails, and website content
• Coordinate integrated multi-channel marketing campaigns
• Track performance and prepare actionable reports

Requirements:

• Previous digital, content, or strategy marketing experience
• Google Ads and paid social advertising experience
• Strong copywriting and business writing skills
• Google Analytics and campaign reporting experience
• Calgary base, reliable vehicle, and travel flexibility

Bring strategy, copywriting, paid advertising, and analytics expertise to Business Instincts Group’s remote Calgary marketing team.

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