Senior Visual & UI Brand (0-to-1 / Stealth) - Canada

The Mission

We aren’t looking for a traditional corporate product designer who spends their days building basic administrative dashboards or running endless user research sprints. We need an elite Visual & Brand Designer with high-end aesthetic judgment, dark-mode visual mastery, and a solid product design foundation to define the visual universe of Pack.com.

Pack.com is a gamified shopping platform for mystery packs and physical goods. Your primary mission is to create a sleek, high-dopamine visual experience for our users. You will design everything the user sees and feels: mystery pack container visuals, item rarity states, victory sequences, dark-mode web interfaces, and motion-heavy brand assets. You sit at the exact intersection of digital art, gaming culture, and conversion-focused visual design.

While you understand core UX logic and layout systems in Figma, your true superpower is visual craft, composition, lighting, and creating assets that make an e-commerce platform feel like a high-end gaming title.

Key Responsibilities

• Brand & Platform Visual Identity: Define and own the entire visual universe for Pack.com—establishing brand guidelines, custom iconography, typography, lighting effects, and color hierarchies.
• Gamified Mystery Pack Assets: Design mystery packs, digital-to-physical vault items, loot boxes, and rarity tier badges that bring high-energy casino/gaming flair to physical e-commerce.
• High-Dopamine Visual UI: Architect sleek, dark-mode user interfaces for gamified shopping experiences (case openings, reward multipliers, wallet connections, and physical vault redemptions).
• Unboxing & Motion Mechanics: Design micro-interactions, particle effects, victory animations, and unboxing sequences that elevate the emotional thrill of opening a pack.
• Figma Design Architecture: Build and maintain high-fidelity UI kits, visual component libraries, and design tokens to ensure fast, pixel-perfect developer handoffs.
• Cross-Ecosystem Brand Execution: Produce high-converting marketing visuals, social launch assets, and campaign art across both Pack.com and our broader gaming network.

Requirements

• Sleek, High-Octane Visual Portfolio: A portfolio showcasing dark-mode web interfaces, rich digital art, custom iconography, and modern gaming, Web3, or iGaming visual identities.
• Visual Software Fluency: Expert command of Photoshop, Illustrator, and Figma, with an elite eye for composition, lighting, typography, and color theory.
• Product Design Foundation: Solid understanding of basic UX principles, grid systems, layout logic, and responsive design—you can turn high-end visual art into usable, dev-ready web screens inside Figma.
• Gaming & CS2 Culture Pulse: Deep familiarity with competitive gaming culture, CS2 skin aesthetics, loot-box mechanics, and modern drop-culture design trends.
• Solo Execution & Speed: Ability to take a raw creative brief and deliver finished, polished visual assets end-to-end without needing a team of animators or illustrators beneath you.

Preferred Qualifications (Nice to Have)

• 3D Asset Creation: Experience modeling, rendering, or texturing 3D mystery packs, containers, or physical goods using tools like Blender, Cinema4D, or Spline.
• Motion Graphics & Animation: Hands-on experience with After Effects, Rive, or Lottie to animate unboxing states, pack-opening loops, and UI micro-interactions.
• E-Commerce or iGaming Experience: Previous visual design work for gaming platforms, online casinos, skin marketplaces, or streetwear/drop-culture e-commerce sites.

Benefits

Why Join Us?

We offer more than just an art commission; we offer the chance to paint the visual blueprint of a global powerhouse.

• Absolute Visual Sovereignty: No corporate red tape or design-by-committee. You sit in the creative driver's seat and establish the visual standard.
• Ground-Floor Impact: Long-term contract opportunity with serious financial backing from an established iGaming operator running since 2024.
• High-Velocity Output: A fast-moving remote environment where your visual creations go straight into production rather than sitting in endless pitch decks.