Customer Marketing Manager - Toronto or Montréal

Requisition ID: 39517

Cheers to creating an incredible tomorrow!

At Molson Coors, we tackle big challenges and defy the status quo. With a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry. That requires remarkable individuals who are curious, tenacious, and never afraid to fail forward.

We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together. We collaborate as a team and celebrate each other’s successes.

Here’s to crafting careers and creating new legacies.

Crafted Highlights:

In the role of Customer Marketing Manager, you will be part of the Marketing Activation and Customer Solutions team. You will develop distinct, breakthrough customer marketing programs for designated brands and customers. You will work collaboratively across many teams, including but not limited to the Customer Solutions, Category Insights, Shopper Marketing, Procurement and Sponsorship & Events teams to tailor shopper solutions to the Customer Strategy and Ecosystem.

This position reports to the Sr. Customer Marketing Manager and is based out of Toronto.

What You’ll Be Brewing:

• Build ground-up activations for key customers that are rooted in shopper insights, add value and meet our customers’ needs, drive purchase, and get executed with excellence. Where applicable, input and lead these programs through the START process.
• Build deep, collaborative partnerships with assigned Customer teams by providing thought leadership on customer marketing, shopper insights and activation.
• Influence and collaborate with shopper marketing teams to ensure national and regional plans and programs address class of trade / key customer opportunities. Serve as champion of our customer & shopper requirements throughout planning and program development process.
• Lead the After-Action Reviews to evaluate program efficacy and ensure continuous improvement and best practice sharing. Partnering with the Category Insights Managers during this process to ensure all customer learnings are captured.
• Work cross functionally and with external partners to ideate, create and source Retail and On-Premise merchandise, displays and/or POS.
• Evaluate the effectiveness of our plans and to identify opportunities that enable us to be first choice for our customers and consumers.

Key Ingredients:

• You are a strong team player that can inspire others; you respect your commitments, hold yourself and others around you accountable.
• You are deadly serious about execution and take pride in a proven track record in delivering results.
• Understanding of how to secure relevant, differentiated insights and action them into game changing ideas & programming.
• You are experienced and have demonstrated success in planning, developing, and executing key initiatives across a commercial organization.
• You have a bachelor’s degree in Business Administration or other relevant field.
• You have 5+ years of progressive experience across marketing and/or sales (CPG industry experience is a bonus).
• As part of the recruitment process, the candidates will be required to provide consent to complete a criminal background check
• You are fluent in French and English, both spoken and written, to support our brands.

Beverage Bonuses:

• Flexible work programs that support work life balance including a hybrid work model of 4 days in the office
• We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
• We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
• Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
• Ability to grow and develop your career centered around our First Choice Learning opportunities
• Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, a retirement savings plan with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
• Access to cool brand clothing and swag, top events and, of course... free beer and beverages!
• Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences

Molson Coors is an equal opportunity employer. We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status or any other characteristic. If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e-mail jobs@molsoncoors.com.

Pay and Benefits:

At Molson Coors, we’re committed to paying people fairly and equitably for the work they do.

Job Posting Total Rewards Offerings: - 98 000.00 - 134 400.00 (posting salary range may vary based location) + 13% target short term incentive + $11,000 on average spent on benefits per employee, including but not limited to health, dental, vision, retirement with above market employer match, wellness incentives and EAP + paid time off (including holidays, vacation days and sick days).

The posting range provided above for salary is what we, in good faith, believe we would pay for this role at the time of this posting. We ultimately pay based on a number of non-discriminatory factors that inform pay decisions including but not limited to the required work location, previous work experience, skill set and internal equity.