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Vantage Point
Marketing CoordinatorVantage Point • Winnipeg, Canada
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Marketing Coordinator

Marketing Coordinator

Vantage Point • Winnipeg, Canada
12 days ago
Job type
  • Full-time
  • Permanent
Job description
About Vantage Point

Vantage Point is a BC non-profit that serves other BC non-profits. We promote connected communities by nurturing a strong non-profit sector. We achieve this by delivering highquality training, resources, and advocacy that builds connection, creativity, and impact in the sector. Vantage Point’s office is located on the traditional and ancestral lands of the xʷməθkʷəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and Səl̓ílwətaʔ (Tsleil-Waututh) First Nations and our work spans throughout the province across the lands of over 200 distinct Indigenous communities. Vantage Point provides high quality, practical education, facilitation, and consulting support to BC’s non-profit sector as well as programs that support sector success through convening, facilitation, and advocacy. Vantage Point plays an important role in lifting and amplifying the strengths of this dynamic, resilient, and innovative sector. By identifying the sector’s strengths and challenges through research, and engaging in collaborations and government relations, Vantage Point has emerged as a relevant voice for the sector in recent years. Read more about who we are and what we do on our website. Commitment to EDI (Equity, Diversity, and Inclusion)

Vantage Point is committed to creating a diverse and inclusive team and providing equitable opportunities in our recruitment processes. Individuals with life experience and knowledge of promising practices in EDI are encouraged to apply. Vantage Point is particularly interested in considering applications from Indigenous, Black, 2SLGBTQIA+ communities, people with disabilities, or people from equity-deserving communities to reflect the sector we serve and our collective communities. Role Summary

The

Marketing Coordinator

supports the team to translate Vantage Point’s organizational strategy, communications and programs into meaningful messages, promotional campaigns, and creative content. Reporting to the Director of Operations and Communications, this role coordinates day-to-day planning and execution of marketing and communications, ensuring Vantage Point’s story and impact are consistently andstrategicallyshared across platforms. The Marketing Coordinator develops creative content, coordinates campaigns and projects, and ensures messaging that raises awareness of Vantage Point’s work across BC’s non-profit sector. Role Responsibilities

Communications and Content Creation:

Create messaging and content across all channels in Vantage Point’s voice and according to our style guides, including for website, newsletters, blogs, social media, programs, and reports, etc. Draft copy in promotion of all of Vantage Point’s programs, services and initiatives Create all media using brand assets and templates; set up files, polish presentations and internal documents; and ensure consistency across all materials Produce and edit multimedia content including short video content, podcasts, blogs, visuals, infographics, digital resources, and other promotional materials Support the creation and distribution of public-facing communications including press releases, articles, important announcements, and production of our major reports and publications Source stories, images, and testimonials from staff and partners and convert into meaningful content for all platforms and publications Publishing and Promotion:

Coordinate thedistribution of communications to our audiences and community members. Manage the content calendar, related projects, and coordinate distribution and scheduling of all content, posts and campaigns Create media kits and supportive materials that enable others to share our stories Upload files, publish pre-drafted content on social media platforms, newsletters (Mailchimp), and WordPress Additional marketing-related support as needed, including coordinating with printing vendors, etc. Community Engagement:

Track online engagement, social media mentions and tags; engage with followers and community members, responding to comments, messages, etc. Brand and Asset Management:

Ensure quality, accuracy, and brand and style alignment in all outputs and maintain brand templates, style guides, and related resource materials. Maintain photo, video, and media libraries, documents, CRM and website date entry and inventory, with consistent filing and tagging, including ensuring Alt-Text is used and our standard accessibility measures implemented Collaboration & Coordination:

Collaborate with program teams and external partners to promote Vantage Point’s services, events and opportunities. Collaborate with team members to understand program goals and audiences to translate program priorities, sector research, trends, and feedback into messaging and creative content Respond to internal and external content requests and manage intake processes for stories and materials Maintain relationships and liaise with partner organizations to share brand assets and align communications for collaborative campaigns and in support of our media relations strategies Support event communications and materials, sponsorship coordination, etc. (e.g., BC Non-Profit Leadership Conference, engagement events, and campaigns) Mentor and coordinate with interns, contractors, students, or volunteers working on marketing tasks Website Management:

Website design, updates, and backend management, including coordinating with Operations Coordinator, tech consultants and website hosts. Manage SEO and online presence. Monitoring and Analytics:

Monitor analytics, prepare performance reports, and recommend improvements based on data. Set up reports and dashboards, pull metrics from platforms and provide initial summaries. Role Qualifications and Competencies

3+ years of professional experience in marketing or communications roles Bachelor’s degree in communications, marketing, or related field (or equivalent experience) Excellent written, verbal, and interpersonal communication skills, with the ability to create impactful external marketing communications, tell stories, and build strong working relationships Strong design and visual communications capabilities and knowledge, with significant experience using Canva for graphic design. Adobe Creative Suite experience is considered an asset Detail-oriented with an ability to manage multiple priorities, meet deadlines, and ensure quality and accuracy in all outputs Experience creating, coordinating, and publishing multimedia content across multiple channels, including websites, videos, social media, newsletters, blogs, and reports Ability to collaborate with teams to support events, campaigns, and manage internal content requests Self-starter with the ability to collaborate effectively across teams, contribute ideas, and support alignment on campaigns and content Experience working in or with non-profits preferred, particularly in marketing, community engagement, or program support Knowledge of CRM platforms and digital tools, such as Salesforce, SharePoint, Zoom, WordPress, and social media management tools Basic data management and reporting skills, including tracking analytics and preparing performance reports Experience mentoring interns, contractors, or volunteers is an asset Alignment with Vantage Point’s organizational values of:

Collective Learning: Creating inclusive spaces to gather information from diverse perspectives and emphasize the importance of learning together as a team Relational Partnerships: This is a way of collaborating with others in a deep and meaningful manner that is grounded in building authentic, reciprocal, and transparent relationships Equity: Challenging systemic imbalances and addressing power dynamics Knowledge Connection: Sharing knowledge, connecting individuals with expertise, and promoting a culture of learning 5 Responsive Service: Adaptable, listening to sector needs, and adjusting services accordingly. It’s seen as a way of being agile and flexible in supporting non-profit organizations Creativity: A way of thinking outside the box and finding innovative solutions

Reports to:

Director of Operations and Communications Works With:

Operations Coordinator, Program Coordinators and Specialists Program Directors and CEO External marketing partners, contractors and vendors Role Compensation and Requirements

This is a full-time, permanent position (35 hours/weekly) with extended health benefits, including enrolment in the Municipal Pension Plan after 3 months, and upon successful completion of a probationary period. This position is entitled to 3 weeks’ vacation per year and includes a paid one-week office closure in late December. The position is in job range C according to our People Policies which has an annual hiring range of $54,042.66 - $60,047.40 depending on experience and internal equity. We operate with a hybrid working model that combines remote work with on‑site office work during a regular work week for full-time employees. A minimum of 2 days per week in office is expected for this position. Occasional evening and/or weekend hours may be required. For any questions or accommodation requests, please feel free to reach out to info@thevantagepoint.ca and we will try our best to honour your requests during the application and interview process.

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Marketing Coordinator • Winnipeg, Canada

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