Senior Manager, Employee Communications

Location: Toronto, Montreal, Winnipeg

Division: Human Resources

IGM Financial Inc. is a leading wealth and asset management company in Canada, managing approximately $310 billion in assets as of December 31, 2025. It offers financial planning and investment services to over two million Canadians through IG Wealth Management and Mackenzie Investments. Founded in 1926, IG Wealth Management is a key part of IGM's business model, providing comprehensive wealth management services to Canadian financial advisors and their clients. With a vision to inspire financial confidence, IG Wealth Management is recognized as one of Manitoba’s Top Employers, Canada’s Top 100 Employers, and Best Diversity Employers, aiming to innovate the industry and support Canadians in achieving their financial goals.

As a Senior Manager, Employee Communications based in Winnipeg or Toronto in a hybrid workplace environment (minimum 3 days in office), you will lead strategy, planning and execution of business unit communications that connect employees to IG Wealth Management’s strategy, priorities and culture. You will act as a strategic advisor to senior leaders, shaping high‑impact communications programs and ensuring consistent, integrated messaging across executive communications, employee forums and corporate channels.

Key Accountabilities

• Strategic communications leadership and execution
• Lead the development and execution of integrated communications strategy for IG business, aligning to enterprise priorities and business strategy
• Ensure alignment and consistency across corporate stories, executive communications, leadership and employee forums
• Act as a trusted advisor to senior leaders, providing strategic counsel on executive messaging, employee engagement and change communications
• Lead the development of compelling narratives that connect employees to strategy, culture and business outcomes
• Own end-to-end program design, including narrative development, channel strategy, audience engagement approach and success measures
• Develop and manage required workback plans, briefs, editorial standards and governance (e.g., RACI, critical paths)
• Leverage AI tools to augment productivity and quality
• Executive and CEO communications
• Partner with Director and VP/SVP on overall communications strategy for CEO of IG and IGM
• Lead and execute elements of the CEO strategy (e.g., CEO video, Strategic Leadership Forum, enterprise messages, leader toolkits)
• Lead the strategy and execution of other senior leadership communications programs (e.g., working with CEO Direct reports on leadership messages, ongoing stories, etc)
• Provide guidance and direction on executive messaging to ensure clarity, authenticity and alignment with enterprise priorities
• Oversee key content deliverables (e.g., presentations, scripts, articles) with a focus on audience impact and clarity
• Writing and Editing – write, edit employee/leader communications including news articles, intranet content, executive presentations, and video scripts to ensure brand, message and clarity
• Partner with the Digital team to submit/publish editorial content on internal digital channels (intranets, target emails, weekly bulletins and digital signage), update editorial calendar and contribute to ongoing modernization and optimization of digital corporate channels
• Enterprise collaboration and integration – partner with teams across IGM, including IG Strategy, Advisor Experience, Marketing, Community and Events, to ensure integrated and coordinated communications plans, content and execution
• Act as a connector across IG and IGM to align messaging and optimize communications impact
• Leadership with Employee Comms team – partner across Employee Communications team to ensure excellence across all communications priorities, mentor or provide informal leadership to team members and partners to strengthen communications capability, lead special projects (e.g., develop or improve processes or tools)
• Measurement, insights and optimization – use data effectiveness and engagement data to evaluate communications programs and channels, translate insights into actionable recommendations, drive adoption of best practices, tools and processes to enhance efficiency and effectiveness

Education, Experience and Behavioural Competencies

• Bachelor’s degree or College diploma in Communications, English and/or Public Relations required; additional designation is an asset
• 10+ years of experience in employee or corporate communications within a large organization or agency, with proven expertise in supporting senior executives and adapting messaging to reflect unique voices for various audiences
• Strong background in strategic communication planning, execution and measurement
• Superior writing and editing skills with meticulous attention to style, tone and detail
• Exceptional project management skills, capable of balancing multiple projects and meeting deadlines while maintaining high standards
• Proactive, innovative and resilient with a positive, solution-focused mindset
• Open to continuous learning and improvement, eager to adopt and implement new communication best practices
• Solid understanding of how to modernize and effectively leverage digital communications to enhance engagement and drive impactful communication
• Experience with AI to optimize communications approach is an asset
• Must be a team player with ability to work both independently and collaboratively, capable of leading others formally or informally
• Demonstrated ability to exercise sound judgment in balancing complex and competing needs and priorities
• Work hours may vary; some evening and weekend work may be required; incumbent should be comfortable self-managing time and maintaining a healthy work-life balance

Benefits

• Competitive base salary, performance-weighted bonus, education/career support, option to join Employee Share Purchase Plan with employer matching component
• Competitive health and dental coverage, flexible plans for you and your family and short-term & long-term disability plans
• Voluntary Defined Contribution Pension Plan
• Paid volunteer days, competitive time off, including 10 wellness days off, WorkPerks discount program, hybrid & flex work arrangements
• Inclusive culture and diversity – living core values: Be a Team, Be Accountable, Be Better, engaging with community through Business Resource Groups (BRG)

IGM is a diverse workplace committed to doing business inclusively. We encourage applications from all qualified candidates that represent the diversity present across Canada – including racialized persons, women, Indigenous persons, persons with disabilities, 2SLGBTQIA+ community, gender diverse and neurodiverse individuals.

IG is an accessible employer committed to providing a barrier‑free recruitment experience. If you require accommodation or information in an alternate format, please reach out to the Talent Acquisition team.

To apply, submit your resume and cover letter at https://www.ig.ca/en/careers. Only those selected for an interview will be contacted.

Please apply before August 3 2026.

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