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Ubisoft
Marketing Product ManagerUbisoft • Montreal, Quebec, Canada
Marketing Product Manager

Marketing Product Manager

Ubisoft • Montreal, Quebec, Canada
18 days ago
Job type
  • Full-time
Job description

As a Product Manager at Ubisoft you will be responsible for defining and leading the product marketing strategy for a Rainbow Six title in order to develop a clear and distinctive positioning enhance the games appeal and lay the marketing groundwork necessary for its commercial success.

You will be able to translate the games creative vision player expectations and market trends into marketing strategies messages and assets that support product development and prepare for future launch campaigns.

WHAT YOULL DO

  • Define the product positioning target audiences value propositions USPs and key messages for this Rainbow Six title.
  • Develop a deep understanding of the game its genre its market and its players in order to become the primary marketing expert for internal teams.
  • Identify opportunities arising from PC market trends the indie ecosystem and competitive benchmarks to continuously refine the products positioning and differentiation.
  • Collaborate closely with development teams to provide a marketing and player perspective on features gameplay systems and creative directions when relevant.
  • Contribute to strategic discussions for the project to enhance the games appeal and commercial potential.
  • Develop foundational marketing assets to effectively present explain and promote this title to marketing teams partners and players.
  • Produce product reference materials including product pitches deep dives dev diaries gameplay presentations FAQs and other content that fosters a deep understanding of the game.
  • Ensure consistency in messaging narratives and produced assets throughout development.
  • Collaborate with the Marketing Publishing team to ensure the products foundational elements are effectively communicated to marketing campaigns.
  • Work closely with the development teams to ensure a shared understanding of the products positioning strengths and opportunities.
  • Collaborate with the Research User Research and Analytics teams to continuously deepen our understanding of players the market and the competition.
  • Identify and recommend improvements to enhance the products appeal and the quality of the marketing foundations developed during production.

Qualifications :

WHAT YOULL BRING

  • Demonstrate strong expertise in PC gaming the indie ecosystem and player expectations to effectively guide product marketing decisions.
  • Excellent ability to synthesize and simplify information to transform complex topics into clear engaging and actionable messages and content.
  • A bachelors degree in marketing business or the equivalent.
  • An understanding of indie culture and the video game production process.
  • A collaborative spirit.
  • Excellent interpersonal and communication skills along with attention to detail and a sense of priorities.
  • A flexible approach to presentations: you can gauge an audiences reaction and adapt your style accordingly.
  • High adaptability in the face of frequent changes that occur during production.


Remote Work :

No


Employment Type :

Full-time


Experience: years
Vacancy: 1
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Marketing Product Manager • Montreal, Quebec, Canada

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