Talent.com
PepsiCo
Marketing Director – Carbonated Soft Drinks Innovation & PlanningPepsiCo • Mississauga, CA
Marketing Director – Carbonated Soft Drinks Innovation & Planning

Marketing Director – Carbonated Soft Drinks Innovation & Planning

PepsiCo • Mississauga, CA
25 days ago
Job type
  • Full-time
Job description
Overview

One of Canada's Top Marketing Organizations Looking to Recruit Canada's Best and Brightest Marketing Director!

At PepsiCo Canada, we believe in delivering healthy growth and developing exciting brand campaigns that change consumer attitudes and behaviours, making us one of Canada's top Marketing Organizations!

We are looking to hire a Marketing Director to lead our Carbonated Soft Drink (CSD) Innovation & Planning and oversee the growth of our brands including Pepsi, 7UP, Mountain DEW and MUG.

A change leader and influencer, this role will build a strategic vision, set the agenda and ensure strength of execution to deliver both short-term and long-term results.

If you have the taste for a real challenge, this opportunity may just be the right flavour for you!

What you can expect from us:

  • Competitive compensation and comprehensive benefits designed to fit your unique needs
  • A dynamic and inclusive culture that promotes you to bring your whole-self to work
  • Inspiring positive change for people and the planet with sustainability goals
  • A supportive team that will encourage your professional growth and development

Responsibilities

  • Lead the strategic planning process (Strat Plan and Bus Review) ensuring it is robust and consumer validated
  • Lead commercialization of new innovation platforms through evaluation and financial assessment of the operational/manufacturing footprint across the different brands/businesses
  • Wire and collaborate with the US Brand teams and Global Markets to ensure shared learning and strategic alignment for growth maximization
  • Collaborate strategically with cross functional teams with Sales Strategy, Food Service and Shopper Marketing teams
  • Own and lead the marketing planning process for our CSD portfolio ensuring the delivery of superior consumer marketing activity
  • Lead the ready-to-drink alcohol partnership with Labatt to drive growth for SVNS Hard 7UP
  • Build and inspire strong local agency relationships to deliver breakthrough plans for the flavour portfolio (Mountain Dew, 7UP)
  • Coach, motivate and lead team of 4 marketers, including 2 direct reports
  • Play an active role on the MLT (Marketing Leadership Team) and support department engagement and org health initiatives

Qualifications

  • Minimum of Bachelor’s Degree (Business degree preferred)
  • Demonstrated ability to win through superior consumer marketing
  • Demonstrated ability to build strong relationships with key stakeholders and influence at all levels
  • Proven ability to lead agency relationships to achieve gold standard results
  • Business savvy and an opportunity seeker

Careers to Smile About:

At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.


At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.


Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.

PepsiCo may use Artificial Intelligence as part of its hiring process. Specifically, we may use AI-based tools to screen, assess, or select applicants.

This posting is for an existing vacancy.

Create a job alert for this search

Marketing Director – Carbonated Soft Drinks Innovation & Planning • Mississauga, CA

Similar jobs

Marketing Director Role at Roshel

Roshel Inc.Brampton
Full-time

Become a key player as Marketing Director at Roshel in Brampton, Ontario.Enhance marketing efforts and drive brand strategy in the highly regulated armored vehicle manufacturing sector.This role ca... Show more

 • Promoted

Director of Creative Strategy - Performance Marketing (Meta Focus)

Future-AbleMississauga, Peel Region, CA
Full-time

Director of Creative Strategy - Performance Marketing (Meta Focus).This range is provided by Future-Able.Your actual pay will be based on your skills and experience — talk with your recruiter to le... Show more

 • Promoted

Senior Director, Marketing and Brand Strategy

A Parent Media Co. Inc.Mississauga, Peel Region, CA
Full-time

Director, Marketing and Brand Strategy.APMC is a media and technology company focused on providing innovative solutions to consumers and brands as a leader in Safe Streaming across owned and operat... Show more

 • Promoted

Director Of Integrated Marketing & Brand Storytelling - C$140,000 - C$165,000 A Year

Global Beauty CompanyVaughan, Canada
Full-time

Leadership role for a global beauty company in Vaughan, Ontario, focusing on integrated marketing and brand storytelling.Requires 8-10+ years of experience in developing PR, influencer, and media s... Show more

 • Promoted

Dynamic Brand Marketing Leader

IovateOakville, Ontario, Canada
Full-time

Be a driving force as a Brand Marketing Leader for performance brands in a hybrid environment.Foster brand engagement and demand generation through innovative campaign execution across internationa... Show more

 • Promoted

Sr. Manager Brand Marketing & Creative

Chartwell Retirement ResidencesMississauga, Peel Region, CA
Full-time

Senior Manager, Brand & Creative.The Senior Manager, Brand & Creative is responsible for executing and activating Chartwell’s brand strategy across all customer‑facing marketing, content, creative,... Show more

 • Promoted

Director of Omni-channel Marketing Strategy

Maple Leaf FoodsMississauga
Full-time

Shape and oversee the Omni-channel marketing strategy at Maple Leaf Foods for North America, enhancing brand impact through innovative engagement.Lead dynamic marketing initiatives across digital a... Show more

 • Promoted

Director, Integrated Marketing Communications - C$140,000 - C$165,000 A Year

MAV BeautyVaughan, Canada
Full-time

Senior marketing leader to shape brand communications across PR, influencer, social, content, and paid media.Drives integrated strategies and manages teams to achieve awareness, engagement, and com... Show more

 • Promoted

Enterprise Product Marketing Leadership at Instacart

ApplyMintMississauga, Peel Region, CA
Full-time

Shape the future of grocery marketing as Instacart’s Director of B2B Product Marketing.This remote role emphasizes cross-functional collaboration and strategic storytelling.As our new Director of B... Show more

 • Promoted

Digital Marketing Manager

Altis RecruitmentVaughan, York Region, CA
Full-time

We’re looking for a results-oriented.This position plays a key role in managing digital advertising, e-commerce operations, email marketing, social media presence, and public relations efforts.The ... Show more

 • Promoted

Marketing Director

Enrollment ResourcesMississauga, Peel Region, CA
Full-time

Get AI-powered advice on this job and more exclusive features.This range is provided by Enrollment Resources.Your actual pay will be based on your skills and experience — talk with your recruiter t... Show more

 • Promoted

Marketing & Branding Sales Director

CervoaMississauga, Peel Region, CA
Temporary

Cervoa is a strategic marketing and branding execution partner for enterprises generating $10M-$1B+ annually.We deliver AI-powered marketing campaigns, brand transformations, and digital strategies... Show more

 • Promoted

Berachain Marketing Director Role

Blockchain WorksMississauga, Peel region, Canada
Full-time

Step into the role of Marketing Director at Berachain to drive groundbreaking strategies in decentralized finance.Engage with diverse ecosystems while enhancing our brand and community.In this role... Show more

 • Promoted

Directive’s B2B Marketing Manager Role

DirectiveMississauga, Peel region, Canada
Full-time

Elevate client experiences at Directive as a B2B Marketing Manager.Focus on performance marketing by managing a select group of client accounts effectively.In this remote-first position, Directive ... Show more

 • Promoted

Director, Communications And Marketing - C$157,250 - C$185,000 A Year

Schroeder Ambulatory CentreVaughan, Canada
Full-time

The Director of Communications and Marketing provides strategic leadership for communication and marketing initiatives, brand management, digital strategy, event coordination, and stakeholder engag... Show more

 • Promoted

Lifecycle Marketing Automations Expert at Arc'teryx

Arc'teryx LimitedMississauga, Peel Region, CA
Full-time

Become the Lifecycle Marketing Automations Expert at Arc'teryx, where you’ll lead pivotal marketing programs.Enhance customer engagement in a dynamic hybrid work setting.In this role based in North... Show more

 • Promoted

Remote Digital & Social Marketing Director - Flexible

NU-Directions LtdMississauga, Peel Region, CA
Remote
Full-time +1

A leading marketing firm in Lethbridge is seeking a Digital & Social Marketing Director.This role allows for remote work with responsibilities including client engagement and marketing strategy imp... Show more

 • Promoted

Marketing Lead

Space ExecutiveMississauga, Peel Region, CA
Full-time

Head of Marketing, Remote, Blockchain experience, Looking for someone from a major protocol or DeFi project only.We need experience from a major protocol, layer 1 or DeFi for this one.Built by a gl... Show more

 • Promoted

Director, Omni-Channel Marketing (North America)

Maple Leaf Foods IncMississauga, Canada
Part-time

The OpportunityAs one of the only CPG companies headquartered in Canada, Maple Leaf Foods offers a rare marketing career advantage: the chance to shape strategy at the centre, not execute from a sa... Show more

 • Promoted

Marketing Manager | Dainolite Ltd

Electro Federation CanadaMississauga
Full-time

Dedicated to delivering exceptional service, the company specializes in creating stylish lighting products that meet diverse customer needs.Based in Mississauga, ON, Dainolite serves a wide range o... Show more