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Beneco Packaging
Sales and marketing managerBeneco Packaging • Cobourg, ON, Canada
No longer accepting applications
Sales and marketing manager

Sales and marketing manager

Beneco Packaging • Cobourg, ON, Canada
30+ days ago
Job type
  • Full-time
  • Permanent
Job description
  • Work Term: Permanent
  • Work Language: English
  • Hours: 40 hours per week
  • Education: Bachelor's degree
  • Experience: 5 years or more
  • or equivalent experience

Work site environment

  • Asia

Work setting

  • Fast moving consumer goods (FMCG)
  • Packaging company

Budgetary responsibility

  • $100,001 - $500,000
  • $500,001 - $1,500,000

Tasks

  • Analyze market research data to improve business decisions or activities
  • Assist in product development
  • Conduct economic or commercial surveys to identify potential markets for products or services
  • Develop all kinds of events for publicity, fundraising and information purposes
  • Develop communication strategies
  • Direct the development and maintenance of an organization's Internet and intranet sites
  • Direct the marketing strategies of establishments
  • Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
  • Direct the team on crucial information they should gather and research
  • Establish distribution networks for products and services
  • Establish distribution networks for products and services
  • Evaluate an organization's Internet presence
  • Evaluate communication strategies and programs
  • Evaluate the marketing strategies used by establishments
  • Implement communication strategies and programs
  • Oversee the preparation of written material for website content
  • Publicize activities, workshops, meetings and other events for fundraising or information purposes
  • Review written material, such as reports, briefs, speeches, presentations and press releases
  • Supervise staff
  • Train staff
  • Develop promotional materials
  • Hire, train, direct and motivate staff
  • Manage contracts
  • Market business services
  • Plan and control budget and expenditures
  • Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
  • Act as spokesperson for an organization
  • Advise clients on advertising or sales promotion strategies
  • Answer written and oral inquiries
  • Co-ordinate special publicity events and promotions
  • Prepare and/or deliver educational, publicity and information programs, materials and sessions
  • Maintain and manage digital database

Supervision

  • 3-4 people

Geographical areas of specialization

  • China

Area of specialization

  • Business analysis
  • Interactive/new media
  • Project management
  • Advertising
  • Business services
  • Communications
  • E-commerce
  • Market research
  • Marketing
  • Sales
  • Brand management
  • Digital media
  • Strategy

Specialization/experience (business sales and services)

  • Negotiation
  • Distribution
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Sales and marketing manager • Cobourg, ON, Canada

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