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Travelzoo
Lead Social Media Publisher Shaping Travel Content StrategiesTravelzoo • Toronto, ON, Canada
Lead Social Media Publisher Shaping Travel Content Strategies

Lead Social Media Publisher Shaping Travel Content Strategies

Travelzoo • Toronto, ON, Canada
30+ days ago
Job type
  • Full-time
Job description
Elevate travel experiences as a Social Media Publisher. Drive exciting content strategies across platforms like Instagram and TikTok, engaging audiences with innovative formats. This role requires a seasoned professional with over 7 years in social media, particularly within travel or lifestyle sectors. You will creatively transform newsletters and blogs into captivating, platform-specific content that enhances conversions and engagement. Additionally, you'll collaborate with various teams to ensure alignment with strategic goals while leveraging analytics to optimize campaigns. Key Responsibilities: • Define and execute social-first strategies for travel content • Innovate platform-native formats from existing content • Collaborate with cross-functional teams for cohesive campaigns • Analyze performance metrics to refine content strategy • Harness user-generated content and trends for authenticity Requirements: • 7+ years social media experience in travel or lifestyle • Strong storytelling instincts and trend awareness • Excellent communication and stakeholder influence • Degree in journalism, marketing, or similar field • Highly organized with proactive campaign management Lead the charge in defining and executing engaging travel content strategies across multiple social media channels. #J-18808-Ljbffr
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Lead Social Media Publisher Shaping Travel Content Strategies • Toronto, ON, Canada

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