Digital Content Specialist

Cella by Randstad Digital is seeking a highly skilled and versatile Digital Content Specialist to join a collaborative and supportive Corporate Affairs team. In this role, you will be a master storyteller, responsible for overseeing the creation, editing, and publication of compelling content that aligns with strategic corporate objectives and drives engagement across multiple online platforms.

This is a 12-month contract position based in Toronto, Ontario on a hybrid schedule (4 days on-site, Friday work from home).

As a Digital Content Specialist, you will act as a veteran digital content publisher with expertise in visual, social, and branded storytelling formats. You understand how to tell impactful stories across various channels to engage diverse internal and external audiences. Thriving in a fast-paced environment, you will collaborate closely with a team of communicators to elevate the organization's thought leadership and editorial approach by leveraging data, analytics, and digital publishing best practices.


Advantages
• Collaborative and Supportive Work Culture: The position offers the chance to work within a highly collaborative and supportive team environment of 10 people, ensuring a strong sense of community and team cohesion.
• Potential for Conversion or Extension: Although the initial position is a 12-month contract, there are clear possibilities for a contract extension.
• Favorable Hybrid Work Balance: The role provides a predictable and balanced hybrid work model, allowing the talent to work from home every Friday while collaborating on-site four days a week in downtown Toronto.
• High-Impact Creative Freedom: As an editorial and digital content lead, the talent will have the autonomy to not only receive assignments but also actively pitch their own ideas, directly shaping the brand's thought leadership and narrative strategy.

Responsibilities
• Content Production: Produce and edit high-quality written and multimedia content, including executive bylines, short/long-form videos, and compelling profiles of colleagues and partners.
• Strategy & Ideation: Ideate, pitch, and project manage content through multiple layers of approval, developing cohesive content strategies alongside fellow communicators.
• Multi-Platform Publishing: Package and publish content for external audiences across various social channels and digital platforms, ensuring a singular narrative is effectively maintained across mediums.
• Data-Driven Optimization: Apply SEO and GEO principles to content creation and utilize digital publishing data and analytics to make suggestions for improving editorial approaches.
• Current Affairs Integration: Identify opportunities to incorporate current affairs into content to ensure it resonates strongly with employees and external stakeholders.
• Advisory & Collaboration: Advise partners and colleagues on how to develop more compelling content, serving as a champion for content excellence and new digital storytelling channels.

Qualifications
• Experience: 5-7 years of experience in digital content creation, storytelling, and communications.
• Storytelling Expertise: Exceptional storytelling experience across various media platforms with a portfolio demonstrating short- and long-form copy.
• Editorial Skills: Exceptional copyediting and copywriting skills with a critical eye for detail and narrative flow.
• Technical Savviness: Strong familiarity with data, analytics, and digital publishing tools, including skills related to user experience (UX) and web accessibility.
• Education: University/College graduate in any field.
• Communication: Exceptional communication skills with a deep understanding of how to tailor messages to different audiences.
• Collaboration: A proven team player who thrives in collaborative, fast-paced environments under tight deadlines.
• Adaptability: A quick learner who is curious, self-motivated, and capable of distilling complex concepts into digestible content.

Nice-to-Have Skills
• Experience in journalism, corporate communications, or the banking/financial services industry.
• Familiarity with video production, audio editing, graphic design, or producing content for podcast channels.
• Experience applying SEO & GEO to content creation.
• Data analytics experience using platforms like Google Analytics or Adobe Analytics.

Note: A portfolio of samples or a writing test may be requested should you be contacted for an interview.


Summary
If you are a passionate, creative storyteller ready to drive the future of digital storytelling, we want to hear from you! Please submit your resume and portfolio today to apply.

Cella by Randstad Digital uses artificial intelligence to help our recruiters screen, assess and select qualified talent for this role and others within our database. Although Cella by Randstad Digital uses A.I. as a tool, candidate selection and hiring decisions are made by our employees.

Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.

Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.