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President's Choice Financial
Manager of SEM and SEO PerformancePresident's Choice Financial • Toronto, Canada
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Manager of SEM and SEO Performance

Manager of SEM and SEO Performance

President's Choice Financial • Toronto, Canada
6 days ago
Job type
  • Full-time
Job description
Join PC Financial in Toronto as the Manager of SEM and SEO Performance, a senior role focused on transforming digital acquisition strategies. You will enhance brand visibility and optimize campaigns through data-driven insights and innovation.

In this role, you are responsible for developing and executing impactful SEM strategies while managing a team of specialists. Your hands-on experience in SEO and SEM will guide the planning of campaigns aimed at boosting conversions and the overall customer experience. You will partner closely with finance and cross-functional teams to streamline processes and maximize productivity.

Key Responsibilities: • Develop and execute high-performing SEM strategies • Collaborate with Brand Marketing for strategy alignment • Define and report on key marketing performance indicators • Lead the rollout of generative SEO strategies • Streamline acquisition strategies across teams

Requirements: • Post-secondary degree in a related field • 7+ years in SEM & SEO management • Experience with organic monitoring tools like Google Analytics • Strong analytical and data presentation skills • Proficient in reporting automation tools

Leverage your expertise in digital strategy with PC Financial's committed team in Toronto. #J-18808-Ljbffr
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Manager of SEM and SEO Performance • Toronto, Canada

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