Business Analyst - Brand Tech

Our client,is seeking an agile, highly curious Business Analyst - Brand Tech to act as the vital conduit between enterprise IT and multiple creative business teams to deliver a best-in-class digital experience for global consumers.

Operating within a discovery-focused, cross-functional product squad, you will partner directly with Brand Marketing and Creative Studios to implement, scale, and evolve technology platforms that power creative production, content management, and digital engagement. Your core focus will be eliciting complex requirements, analyzing current-state platform capabilities against future-state needs, and mapping integrations to bring high-impact consumer features to life.

Duration: 6-Month Contract

Department: Technology / Experience Enablement

Location: Hybrid (Based out of the North Vancouver, B.C. corporate office)



Advantages
Elite Global Lifestyle Brand: Gain high-visibility technology delivery experience with a globally recognized leader in technical apparel and retail innovation.

Bleeding-Edge Innovation Ecosystem: Evaluate and implement emerging marketing technologies, including cutting-edge AI tools and creative automation platforms.

Human-Centered Design Focus: Deepen your product management toolkit by incorporating Human-Centered Design (HCD) principles and user journey mapping into your day-to-day discovery work.

Dynamic, Cross-Functional Culture: Work within a collaborative, product-oriented squad model that balances technical precision with a passion for an active lifestyle.



Responsibilities
Strategic Discovery Leadership: Lead discovery phases across brand technology initiatives, executing capability mapping, current-state technical assessments, and identifying future-state software solutions.

Stakeholder Facilitation: Serve as the central communication conduit between creative, content production, and digital marketing stakeholders and technical development squads, managing expectations across all levels of leadership.

Agile Artifact Creation: Translate complex business requirements into crisp, actionable functional specifications, process flows, and system integration diagrams. Document detailed user stories and INVEST-compliant acceptance criteria.

Ecosystem Evaluation: Map existing capabilities and evaluate them against industry-leading market alternatives to identify strategic opportunities for platform enhancement, replacement, or retirement.

Backlog & Sprint Grooming: Partner with Product Owners and Solutions Architects to plan, groom, and prioritize the product backlog, ensuring engineering effort remains tightly aligned with corporate strategic priorities.

Testing & Change Governance: Organize and facilitate User Acceptance Testing (UAT) with business users. Coordinate system changes for deployment, lead product demonstration sessions, author training documentation, and champion change management workflows.



Qualifications
Experience: 3+ years of progressive experience operating as a Business Analyst or Business Systems Analyst within fast-paced Agile environments.

Industry Domain Pedigree: Proven background working on technology projects related to e-commerce, retail, or omni-channel business models. Experience within the apparel, fashion, or outdoor industry is a massive asset.

Methodological Fluency: Strong experience operating within dynamic, iterative Agile/Scrum product squads, with a demonstrated capability to navigate high ambiguity and synthesize complex datasets quickly.

Technical Tool Stack: High proficiency using industry standard business analysis and collaboration tools, including Jira, Confluence, and Miro/Lucidchart.

Platform Assets (Highly Valued): Hands-on configuration or implementation exposure with enterprise DAM (Digital Asset Management), PIM (Product Information Management), CMS (Content Management Systems), or advanced marketing technology platforms (e.g., Adobe Experience Manager, Akeneo, Bynder, Aprimo).

AI & Integration History: Previous exposure working with automated marketing AI tools, new vendor software integrations, or web-development frameworks is considered a strong asset.

Soft Skills: Exceptional interpersonal, critical thinking, and problem-solving capabilities. A highly organized self-starter who drives projects forward independently with a passion for understanding the operational "how" and "why."



Summary
If you are a curious, detail-oriented Business Analyst who combines a data-driven system evaluation mindset with a passion for human-centered design and digital consumer experiences, this role offers an exceptional playground for your career. Bring your Agile toolkit, content system familiarity, and collaborative energy to a world-class technology team today!

Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.

Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.