Talent.com
Spotify
Remote Head of Backstage MarketingSpotify • Waterloo, Ontario
Remote Head of Backstage Marketing

Remote Head of Backstage Marketing

Spotify • Waterloo, Ontario
30+ days ago
Job type
  • Full-time
  • Remote
Job description

The Platform team creates the technology that enables Spotify to learn quickly and scale easily, enabling rapid growth in our users and our business around the globe. Spanning many disciplines, we work to make the business work; creating the infrastructure, tooling, frameworks, and capabilities needed to welcome a billion customers.

About the Team
Backstage was created at Spotify and has grown into a leading SaaS and open source platform for developer portals. Thousands of companies use Backstage to bring structure to complex microservices environments, improve developer experience, and ship high-quality software faster — including in the age of AI — without losing autonomy or control.Backstage powers centralized software catalogs, standards, and AI enablement capabilities across open source, plugins, and SaaS offerings.

Our customers include global enterprises and Fortune 100 companies transforming their engineering culture. This role leads marketing for Shipping Our Expertise (SOE), Spotify’s B2B SaaS business built on our platform capabilities, while also shaping the broader Spotify R&D brand.

What You'll Do




  • Set and drive the end-to-end marketing strategy for the SOE business across product marketing, growth, and brand

  • Build and execute growth strategies that drive measurable revenue, adoption, and customer expansion

  • Lead digital and paid acquisition programs targeting developers, engineering leaders, and enterprise buyers

  • Define clear positioning and differentiated messaging for technical B2B audiences

  • Partner closely with Engineering, Product, and Sales to align roadmap, go-to-market plans, and commercial priorities

  • Establish and track full-funnel performance across awareness, acquisition, activation, retention, and revenue

  • Lead event and community strategy to increase visibility and generate qualified pipeline

  • Scale marketing operations through strong planning, dashboards, and performance reporting

  • Build, mentor, and grow a high-performing, data-informed marketing team



Who You Are




  • You have 10+ years of experience in B2B SaaS, growth marketing, or product marketing

  • You have 5+ years of experience leading and developing high-performing teams

  • You have experience marketing developer tools, infrastructure platforms, or technical SaaS products

  • You understand engineering culture and know how to communicate with technical audiences

  • You have owned revenue or adoption targets and can demonstrate measurable business impact

  • You have led digital performance marketing, paid acquisition, and growth funnel optimization

  • You are comfortable working with data, building forecasts, and using dashboards to guide decisions

  • You balance commercial thinking with strong product intuition and user-centered mindset

  • You bring structure and clarity to complex, ambiguous initiatives

  • You thrive in fast-moving environments and enjoy building new approaches from the ground up



Where You'll Be




  • This role is based in Toronto

  • We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home.



We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Find our AI notice here: https://lifeatspotify.com/ai-notice
Create a job alert for this search

Remote Head of Backstage Marketing • Waterloo, Ontario

Similar jobs

Global Remote Recruiter | Earn $3k-$11k per Placement

RecXchangeTillsonburg, ON, CA
Remote
Full-time

A global recruiter collaboration platform is seeking independent recruiters to work remotely and earn $3,000-$11,000 per successful candidate placement.Recruiters will have access to live client ro... Show more

 • Promoted

Be Your Own Boss - Shop And Deliver

Instacart ShoppersSt. Clements, Canada
Part-time

FULL-SERVICE SHOPPER Start earning money fast and be your own boss.Instacart is a leading retail enablement platform that works with grocers and retailers to transform how people shop.Instacart&#... Show more

 • Promoted

Head Of Operations - C$75,000 - C$85,000 A Year

Veres Career ConsultingWaterloo, Canada
Full-time

Our client is an American digital marketing agency with a fantastic reputation, reaching millions of consumers and helping brands and dispensaries grow through content, creative, and performance-dr... Show more

 • Promoted • New!

Complete Online Surveys For Cash (Up to $25/per)

Earn HausWoolwich, ON, CA
Full-time +1

Looking for people to participate in taking online surveys for Fortune 500 brands.All you need to do is complete online surveys by sharing your opinion.You will help influence brand decisions on se... Show more

 • Promoted

Earn Up To $400 Per Day By Playing Games And Taking Surveys - Up To $400 A Day - Remote

Freecash.ComWellington, Canada
Remote
Full-time

Com is an innovative new platform for side hustle seekers who want to earn money online by playing games, taking surveys, and completing various assigned tasks.Since its launch 5 years ago, over 50... Show more

 • Promoted • New!

Remote Online Tasks – Earn Up to $1,500/month Playing Games

Free Cash by AlmediaConestogo, Other, Canada
Remote
Full-time

Receive a $5 welcome bonus when you complete your first offer!Make money in your spare time by completing online tasks:.Take paid surveys (5-15 minutes each).Test new mobile games and apps.Share yo... Show more

 • Promoted

Market Research Associate - No Experience

Clubshop | USWoolwich, Ontario
Full-time

Discover The System Surveoo That’s Helping Newbies Earn Daily.Turn your free time into daily earnings by answering simple surveys.No product or tech skills needed.Join For Free And Start Earn... Show more

Earn Money Playing Games - Remote

AlmediaSt. Clements, Canada
Remote
Full-time

Get paid for testing apps, games and surveys.Almedia runs a dynamic platform where users earn money online by completing tasks, playing games, and filling out surveys.Since our launch 5 years ago, ... Show more

 • Promoted

Technical Recruiter (Remote)

RM Staffing B.V.Waterloo, ON, CA
Remote
Full-time

Reboot Monkey is a global datacenter services provider headquartered in Haarlem, Netherlands, operating.We deliver colocation, IP transit, smart hands, remote hands, and managed datacenter services... Show more

Remote Management Consultant

Micro1Woodstock, Ontario, CA
CA$50.00 hourly
Remote
Full-time

Management Consultant / Business Strategy Specialist.AI data lab for training frontier models and evaluating AI agents.Experts contribute their diverse subject matter knowledge across domains such ... Show more

 • Promoted

Team Lead and Grassroots Soccer Coach

Summer FC - Learn to Play SoccerElmira, ON, CA
Part-time +1

Lead and inspire our Summer FC Coaching Team as a Team Lead and Grassroots Soccer Coach! Engage young players aged 3-8 in exciting sessions that build their passion for soccer this summer.As a Team... Show more

 • Promoted

Specsavers Home Optical Assistant Role

SpecsaversWoolwich, ON, CA
Full-time

Enhance your career as a Home Visits Optical Assistant with Specsavers, providing community-based eye care.Drive to support individuals in the South & South East London region who need your help.Th... Show more