Sales Excellence Senior Analyst

FOR MORE THAN 80 YEARS, Natus has been working in collaboration with clinicians to deliver industry‑leading neuro solutions that help providers more easily make sense of the body’s signals. Engineered with input from those who have lived the care experience, our technology simplifies complex processes and improves accuracy and efficiency. There is a role for everyone who wants to be part of the innovative solutions at Natus Neuro.

JOB TITLE: Sales Excellence Senior Analyst

EXEMPT / NON-EXEMPT: Exempt SHIFT: Full Time SUPERVISOR’S JOB TITLE: Director, Global Sales Operations

LOCATION: Candidate can be based, Wisconsin, or Minneapolis (US) or Oakville, Ontario (CAN)

Position Summary The Sales Excellence Senior Analyst serves as a strategic and operational partner to Commercial Leadership, supporting effective sales execution, forecast accuracy, and data-driven decision‑making across the organization. This role is responsible for delivering actionable commercial insights and analytics, managing forecasting and CRM discipline, and supporting performance management and business planning activities.

Through close collaboration with Sales, Finance, Marketing, Operations, and IT, the position drives consistency in reporting, improves pipeline visibility, and contributes to informed decision‑making and improved commercial outcomes.

The role supports continuous improvement initiatives across tools, processes, and analytics, helping to enhance scalability and operational efficiency within the Sales organisation.

Key Responsibilities This list is not exhaustive, and other duties may be assigned.

Own and optimize Salesforce CRM funnel and opportunity processes, ensuring data integrity, pipeline visibility, and adherence to defined standards

Ensure consistent pipeline hygiene and reporting discipline across the Sales organization

Forecasting & Performance Management

Manage forecasting processes for order booking and revenue, monitoring pipeline health, funnel progression, and alignment with commercial targets

Define, monitor, and report on key performance indicators (KPIs) to enable effective commercial performance management

Business Insights & Analytics

Conduct business analyses, performance deep‑dives, and trend assessments, translating data into actionable insights and recommendations

Develop and present structured business insights and analytics to support strategic and operational decision‑making.

Commercial Planning & Operational Support

Partner with Sales Leadership on daily business management and operational execution, supporting performance tracking and decision‑making

Contribute to sales territory alignment and optimization initiatives using internal and external market data to support effective resource deployment

Collaborate with IT and analytics teams to define requirements and support enhancements to Salesforce CRM, Power BI dashboards, and reporting tools

Identify and implement improvements in processes, reporting, and automation to enhance scalability, efficiency, and consistency across the Sales organization

Quality & Culture

Remain up to date and comply with all Quality System procedures relevant to the role, ensuring adherence to company standards and regulatory requirements

Contribute to the team's success by embracing our North Star guiding principles and behaviours, actively participating in a culture that puts our Patient first. Demonstrate exceptional teamwork, agility, accountability, and respect, cultivating an environment where collaboration and continuous improvement thrive.

Qualifications & Experience To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Bachelor’s degree in Business, Finance, Engineering, Analytics, Economics, or related analytical field

Experience in Sales Operations, Commercial Excellence, Business Analytics, or related analytical function

Experience working with Salesforce CRM and reporting/analytics tools such as Power BI, Oracle EBS, or similar platforms

Strong analytical and problem‑solving skills, with the ability to work with/analyse complex datasets, and translate insights into clear business recommendations

Strong communication skills, with the ability to present insights clearly to different audiences, including senior stakeholders

Proven ability to collaborate cross‑functionally and influence stakeholders at multiple organizational levels

Strong organizational skills with the ability to manage multiple priorities and deadlines

Demonstrated ability to take ownership of processes and deliver outcomes with a high degree of accuracy and attention to detail

Preferred

Experience supporting Commercial or Sales organisations, ideally within MedTech or healthcare

Exposure to CRM (Salesforce) funnel management and forecasting, sales planning, and incentive compensation design or administration

Familiarity with data modeling, reporting automation, or analytical tools such as Python or SQL

Knowledge of healthcare market intelligence and medical claims data acquired from external partners

Comfortable working in a fast‐paced, rapidly evolving business environment

Strategic and analytical thinking and data interpretation

Business partnership and collaboration

Clear communication and structured presentation effectiveness

Execution discipline and process ownership

Attention to detail and data accuracy

Problem‑solving and continuous improvement mindset

Sense of urgency and accountability

PHYSICAL DEMANDS While performing the duties of this job, the employee is regularly required to sit, talk, see, and hear. The employee is regularly required to work on a keyboard and computer.

WORK ENVIRONMENT This position is designated as remote. Candidates located near one of our office locations may work in a hybrid arrangement, combining remote work with in‑office presence as appropriate. The role primarily involves working from a home office, requiring a quiet and distraction‑free environment suitable for confidential work, frequent video and phone calls, and focused tasks. The employee must have access to a reliable internet connection and an ergonomically appropriate workspace. Typical work conditions include prolonged periods of sitting, extensive use of a computer, and frequent interaction via digital communication tools.

TRAVEL REQUIREMENTS Limited travel may be required to support team collaboration, business meetings, and key planning activities. Travel frequency will vary based on business needs.

Pay Transparency Pursuant to the requirements of applicable State laws and regulations, the starting salary range for this position is $95,000-105,000 USD. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

Compensation and Benefits Natus offers generous compensation and benefits packages including health benefits, 401k contribution, 7 paid holidays + 2 floating holidays of your choosing, generous paid time off, tuition reimbursement assistance program, eligibility for performance­-based bonuses or commissions, where applicable and more.

EEO Statement: Natus Medical is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, veteran status, disability, sexual orientation, gender identity, or any other protected status.

#J-18808-Ljbffr