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TuroUK Ltd
CRM Customer Lifecycle Manager at TuroTuroUK Ltd • Winnipeg, Canada
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CRM Customer Lifecycle Manager at Turo

CRM Customer Lifecycle Manager at Turo

TuroUK Ltd • Winnipeg, Canada
4 days ago
Job type
  • Full-time
Job description
Elevate customer engagement as Turo's CRM Customer Lifecycle Manager in Toronto! Lead innovative strategies across email, app, and loyalty channels to boost acquisition and retention.

Turo seeks an experienced CRM Customer Lifecycle Manager to enhance its customer lifecycle strategy. This role requires over 5 years of experience in lifecycle marketing, with a strong focus on campaign activation and reporting through tools like MoEngage. Your analytical mindset will drive customer engagement initiatives and collaborations with creative and data teams.

Key Responsibilities: • Define lifecycle strategies and implement tactical approaches • Create and activate customer journey flows in MoEngage • Communicate results through detailed reporting to stakeholders • Coordinate with creative teams for campaign asset delivery • Build and manage an experimentation pipeline

Requirements: • Bachelor's degree in marketing or quantitative field • 5+ years in CRM or Lifecycle Marketing • Proficiency in DOMO, Google Analytics, Tableau • Experience with Braze, MoEngage, or Iterable • Strong analytical, project management, and communication skills

Harness your expertise in CRM marketing and join Turo in transforming customer engagement. #J-18808-Ljbffr
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CRM Customer Lifecycle Manager at Turo • Winnipeg, Canada

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