Senior Sales Representative - GTA

A premier, established industrial manufacturing corporation specializing in high-performance access and commercial lifting equipment is rapidly expanding its footprint across the Ontario marketplace. We are seeking a highly autonomous and strategic Field Sales Representative to drive new business development and manage major accounts throughout the region. This position focuses on selling premium industrial solutions directly to major equipment rental networks and specialized industrial sub-contractors. Acting as the primary commercial face of the brand in Ontario, you will inherit an expanding local portfolio with strong baseline momentum to scale further.

Avantages
Strong Compensation: Competitive base salary of $100,000 to $110,000 with an expected Year 1 On-Target Earning (OTE) capability of $150,000. Commission Flexibility: Tailored commission models ranging from 1% to 2% to match individual risk tolerances and salary expectations.
Travel Customization: Choice of a fully managed corporate vehicle program or a premium mileage allocation
Corporate Benefits: Enhanced health and dental insurance options along with a dedicated matching corporate RSP program up to 4%.
Career Trajectory: Direct line of visibility to senior executive leadership with long-term potential to transition into senior leadership and Director-level sales tracking as the regional commercial team expands.

Responsabilités
Execute direct field sales operations to expand market access across the Greater Toronto Area and key secondary provincial corridors.

Pitch premium capital assets and equipment options to specialized trades, building envelope contractors, and national/independent equipment rental centers.

Develop robust commercial relationships anchored on value-add positioning, quality, and performance rather than baseline market pricing.

Oversee customer delivery cycles, tracking client proposals, active orders, and tailored equipment placement projects from initiation to drop-off.

Collaborate closely with out-of-province engineering and technical support divisions to communicate custom client specifications.

Qualifications
Industry Foundation: Minimum of 3–5+ years of verified business development or account management experience within the commercial equipment rental, material handling, or heavy construction machinery spaces.

Sales Reflexes: Proven success navigating prolonged B2B sales cycles for premium industrial products; deep capability utilizing an existing professional network of local sub-contractors and fleet buyers.

Resilience & Autonomy: Exceptional self-start capabilities, a highly resilient approach to launching products into developing markets, and excellent interpersonal communication.

Language Asset: Professional working proficiency in French is considered a significant asset for seamless communication with the manufacturing facility, though not a strict requirement.

Logistics: Possession of a valid driver's license and willingness to complete an initial one-week technical onboarding program out of province

Sommaire
This is an exceptional growth opportunity for a commercial sales specialist looking to step into a high-autonomy role backed by an established manufacturer. The position manages full field business development across Ontario, offering a competitive remuneration structure of $100,000–$110,000 base with a realistic OTE of $150,000. If you have a proven track record selling or renting commercial capital machinery, this role provides the leverage and corporate backing to scale your career.

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