Legal Counsel – Franchise / Marketing

Job Description

• As a member of the global Business & Legal Affairs team supporting WildBrain’s Franchise and marketing teams, and working in a fast-paced environment, serve as a trusted legal partner to the Franchise and marketing teams around marketing campaigns, content creation, promotional events, sponsorships, influencer partnerships, talent engagement, social media activations, giveaways / contests / sweepstakes, and reviewing and drafting the various ancillary agreements to support.
• Monitoring marketing regulations, advertising standards and data protection regulations, and translating into practical advice in support of marketing and brand campaigns unique to kids-focused marketing.
• Apply sound judgement to manage and resolve time-sensitive escalations quickly and effectively to support the business unit’s ambitious objectives.
• Build strong cross-functional relationships with WildBrain’s business units to support brand management and marketing initiatives.

Qualifications

• LLB/JD, and member in good standing of the Law Society of Ontario.
• Ideally 1-2 years of industry experience in entertainment/media, marketing and advertising; in-house experience at a global brand is considered an asset.
• Proven legal and business judgement to make effective decisions and problem solve.
• Positive, professional team player who can work independently, reliably and efficiently.
• Proactive, creative, and practical solutions to complex problems.
• Excellent drafting, time management and organizational skills to consistently deliver high quality, reliable work while meeting tight timelines.
• Curiosity and a desire to take on new and exciting challenges in a rapidly evolving environment.

Additional Information

What We Offer

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality.

Total Rewards

At WildBrain, we strive for equitable and consistent pay practices within a robust total rewards framework. Compensation may vary within the same role based on experience, performance, specialized expertise, and overall impact.

Compensation: $140,000 - 155,000 CAD (with bonus eligibility). Base salary is part of a comprehensive total rewards package that includes:

• Paid time off
• Retirement savings with company matching
• Comprehensive health and dental coverage, with shared premium costs from day one.
• Employee Assistance Program (EAP)
• Hybrid work model

Our Hiring Process

• Initial virtual screening with our Talent Acquisition team
• Interview with the hiring manager (virtual or in person, TBD)
• Interview with 2–3 key business partners (virtual or in person, TBD)
• Role-specific assessment, where applicable

AI in Our Hiring Process

We use artificial intelligence (AI) to support and enhance the recruitment experience—for example, by organizing applications or surfacing relevant qualifications. AI is never used to make hiring decisions. All decisions are made by our hiring managers and recruitment professionals. AI tools used in our recruitment process are subject to rigorous privacy, security, and risk assessments and are applied in alignment with WildBrain’s Inclusive Hiring framework. We believe technology should enhance human judgment, not replace it.

Our Commitment

Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required.

Attention

We have been made aware of individuals and recruitment agencies falsely claiming to represent WildBrain and offering employment opportunities on our behalf.

All legitimate opportunities are managed through our internal Talent Acquisition team and verified partners, and are posted on our official careers page and LinkedIn. If you are unsure about the legitimacy of any outreach, please verify by contacting us directly.

About WildBrain

At WildBrain, we build and grow beloved family brands through exceptional entertainment experiences. Home to franchises such as Strawberry Shortcake, Teletubbies, Yo Gabba Gabba!, Inspector Gadget and Degrassi, we are a global leader in franchise management—bringing stories to life through content production, audience reach and consumer products. Our award-winning studio has partnered with top global platforms such as Apple TV, Netflix and the BBC, producing acclaimed series such as The Snoopy Show, Strawberry Shortcake: Berry in the Big City, Teletubbies (2015), Yo Gabba GabbaLand! and Finding Her Edge. Through our global digital network across YouTube, FAST and AVOD, we deliver premium, broadcast-quality content to today’s kids and families wherever they’re watching—connecting brands to audiences at scale and offering advertisers one of the largest digital inventories in family media. WildBrain CPLG, our global licensing and consumer products arm, represents our own and partner brands across major territories worldwide. Headquartered in Toronto, WildBrain trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.

Attention: We have been made aware of individuals and recruitment agencies falsely claiming to represent WildBrain and offering employment opportunities on our behalf.

All legitimate opportunities are managed through our internal Talent Acquisition team and verified partners, and are posted on our official careers page and LinkedIn. If you are unsure about the legitimacy of any outreach, please verify by contacting us directly.