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Kopperfield
Builder, growth and marketingKopperfield • Winnipeg, Canada
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Builder, growth and marketing

Builder, growth and marketing

Kopperfield • Winnipeg, Canada
5 days ago
Job type
  • Full-time
Job description
Growth Builder Kopperfield builds modern software for electrical contractors — load calculations, panel schedules, and permit documentation. We're profitable at $1M+ ARR, serve thousands of contractors across the US, and operate as a small, high-output team. Venture backed by General Catalyst, LGF, Giant Ventures, Designer Fund, and prominent angels.

The role We're looking for someone who lives at the intersection of code and go-to-market. You might come from an engineering background and want to apply your skills to growth, marketing, and partnerships, or you might be a marketer who's always been the most technical person on your team. You'll own growth end-to-end: paid acquisition, SEO, lifecycle, content, and partnerships. You'll ship landing pages, build automations, run experiments, stay close to customers, and push how we use AI across the business. We're a small team — you'll figure things out, move quickly, and have real room to define the playbook.

What you’ll do

Run performance marketing across Google, Meta, Reddit, and emerging channels

Drive SEO, AIO, and GEO

Build growth loops and lifecycle sequences in Klaviyo

Develop partnerships that drive qualified leads

Create content — social, blog, video — that's technically accurate and useful

Support product launches and GTM with clear, credible content

Talk to customers, find friction, turn it into improvements

What we’re looking for

You’ve shipped and grown real things. Clear examples required.

3+ years in software engineering, growth, marketing, or building a startup

You can code, or vibe-code with the best of them

Expert and enthusiast at using AI and building automation

Comfortable across ads, product, analytics, and customer conversations

Curious about electrification, the trades, and software in the physical world

Energized, not paralyzed, by ambiguity

A maker's mentality

Tools you'll use

Google Ads, Meta Ads Manager, Reddit Ads, Bing Ads

Builder.io, React, TypeScript, Next.js, Vercel, GitHub, SEMrush

Klaviyo

Google Analytics, Stripe, FullStory, Retool, SQL (Postgres)

Claude, ChatGPT, Cursor, n8n, Zapier

Slack, Linear, Notion

Who you'll work with You’ll work directly with Mark, our CEO and cofounder. Mark was Head of Platform and applied ML at Stripe, and before that at Facebook and Microsoft. He’ll be your closest collaborator in building up the business.

Compensation & logistics

Meaningful equity + cash comp structured to meet or exceed market. Open to candidates at several experience levels.

$5,000 CAD/year toward dental and extended health, or equivalent in cash

Hybrid: two in-person days/week in North Vancouver, or several in person days each quarter

Full-time, starting with a 30-day contract period

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Builder, growth and marketing • Winnipeg, Canada

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